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This document encapsulates the essence of Leadership in Communication as defined by the Fall 2013 class. It emphasizes the importance of understanding context in crafting messages that resonate with stakeholders and drive commitment towards a shared vision. The assignment highlights notable companies and their leaders, such as Hilton Worldwide, Goldman Sachs, and Microsoft, showcasing the critical role of effective communication in organizational leadership. Roger Bolton, a key figure in corporate communications, underscores the significance of communication skills in leadership.
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Leadership in Communications Class #2 September 5, 2013 Harrison & Muhlberg
LC, As Defined by ClassLeadership in Communication, Fall 2013 Leadership Communication is: The ability to consistently leverage an understanding of the context to craft content and adjust tone; to engage stakeholders in committing to a shared vision for the BAO. --Leadership in Communication, Class of Fall 2013
Assignment #1: Companies/CEOs • Hilton Worldwide • Goldman Sachs • Cargill • Walmart • JP Morgan • Microsoft • American Express • Pepsico • Ford • Starbucks • Allison Lu • Katherine Ollenburger • Alexandra Medrano • AleenaHasnain • Janie Hoffman • GboyindeOnijala • Josie Rossi • Andrea Garner • Lisa Edmunds • CiCiChristelGhattas
Assignment #1: Companies/CEOs • Apple • Yahoo • Facebook • Cisco • Boeing • FedEx • Netflix • IBM • ExxonMobile • Coca Cola • Carmeyia Gillis • Swati Mishra • Claudia Navas • Alex Chagouris • Adam Kostecki • Mark Winchester • Brittany Wang • Maggie Skinner • Sara Shuttofel • Matt Adler
Think Leadership skills Communication skills
Roger Bolton • President, Arthur W. Page Society • The select membership organization for Fortune 500 CCOs, CEOs of the largest corporate communications agencies and thought-leading university professors in PR and communications • SVP-Communications, Aetna • $35B Provider of Healthcare Benefits • Director-Corporate Media Relations, IBM • Assistant Secretary, Treasury (Bush 41) • Assistant U.S. Trade Representative (Reagan) • Special Assistant to Reagan for relations with business and labor