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Colin Mercer, UK

This exploration delves into how digital devices, dubbed 'cultural technologies,' empower young people like Joe and the Yamaji boy to connect with diverse cultures beyond their own. These tools are not merely vessels of entertainment; they serve as modern Babel fish, facilitating cross-cultural communication and understanding. By observing their engagement with global content, we challenge the notion of cultural privatization and recognize the rich cultural literacy they possess. This piece also examines the broader implications of digital innovation on content creation, distribution, and co-creation in our interconnected world.

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Colin Mercer, UK

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  1. Things in our ears: from the babel fish to the iPhone and beyond: portable cultures and transnational creativity Colin Mercer, UK

  2. Learning from kids… • The story of Joe • The story of the Yamaji boy • Things in their ears • New forms and terms of engagement with what we count as ‘cultural’. • Portable privatisation of culture? Maybe, but Joe and the Yamaji boy know a lot more about more cultures than I did when I was their age. That may count much more than the solipsism we associate with digital devices. • These devices or ‘cultural technologies’ are their babel fish and enable them to understand and speak other languages and engage other forms of cultural expression

  3. Learning from grown ups… • Creation of content • Production and Reproduction • Promotion and Marketing • Distribution and Dissemination • Consumption/Prosumption/Co-creation

  4. Learning from penguins… ‘the value of a globally distributed skill set will loosen the grip of the richest countries on innovation’ -Yochai Benkler, Coase’s Penguin

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