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Moving to the Money

Moving to the Money. SMART Summit, November 9-12, 2009 David Berdish Manager of Social Sustainability Ford Motor Company, Dearborn, MI. Vital network of “Urban Mobility Hubs”. Grid capacity and support Grid management IT infrastructure IT solutions. Mass transportation Private vehicles

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Moving to the Money

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  1. Moving to the Money SMART Summit, November 9-12, 2009 David BerdishManager of Social SustainabilityFord Motor Company, Dearborn, MI

  2. Vital network of “Urban Mobility Hubs” • Grid capacity and support • Grid management • IT infrastructure • IT solutions • Mass transportation • Private vehicles • Fleets • Car share • Reduced carbon emissions • Decreased VMT • Clean Air There will be a convergence of technologies and industries Collaboration and leverage from manufactures, energy/utility companies, IT, and business will occur Transportation and utilities will become interdependent 2

  3. Why Ford? 9/27/2014 Ford wants to understand America's urban commuters. We will collaborate internally and with utilities, municipalities, universities, commercial fleets, retail early adopters, and public and private companies to design integrated multi-modal systems, including electric vehicles Stakeholder engagement is a major part of our overall strategy We are the industry leaders in sustainability efforts (reporting, human rights) 3

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  5. Electrification Strategy • Full Battery Electric Transit Connect Commercial Van in 2010 • Full Battery Electric Focus in 2011 • All New Hybrid Vehicles Including Plug-In Version in 2012 Transit Connect BEV 2010 Focus BEV 2011

  6. Communication Pathways

  7. Key Factors • Fuel prices, congestion, vehicle miles travelled • Better understanding of perspectives and ability for multi-disciplined and multi-cultural collaboration • Infrastructure and batteries • Open source transportation • Vehicle communications • Applications in the cloud 7

  8. Benefits • Improved energy efficiency with use of alternative energy sources (solar power) • Reduced water and oil run-off from parking lots into rivers and streams. • Alternative fueled vehicles that reduce dependence on foreign oil: • Hybrid shuttle vans, battery electric utility vans • Hybrid crossover vehicles and hybrid sedans • Battery electric sedans • Bicycles and walking 8

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