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News Feed in Detail: Facebook Releases a 'Why Am I Seeing This Post' Feature

The popular social media platform has released a "Why am I seeing this post?" option (similar to their "Why am I seeing this ad?" tool) to provide more explanation regarding their algorithms

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News Feed in Detail: Facebook Releases a 'Why Am I Seeing This Post' Feature

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  1. Facebook Releasesa 'WhyAmI SeeingThis Post' Feature NEWSFEEDIN DETAIL:

  2. Whilescrollingthroughyournewsfeed, haveyouever wonderedwhythepostsyouareseeingarethere? Facebooknowhasanswerstothatquestion. Thepopular socialmedia platformhasreleaseda "WhyamIseeingthispost?" option (similartotheir "WhyamIseeingthisad?" tool) toprovidemore explanationregardingtheiralgorithms. Thisinvolves seeingalistoffactorsthatcausedthoseparticular poststopopupalongyourfriends' updateswitha singletap. Isituseful? Yes, sinceitgivestheusersan ideaofwhyFacebookdecidedtoshowthemthatkind ofmaterialandwhattoexpectnexttimebasedon theirpreviousactions.

  3. Diggingdeeperintothenewfeature, itprovidesa helpfulbreakdownofauser'spastinteractions. For example, ifyouseeaphotoofadogonyournews feedandthentap "Whyamseeingthispost?", alistof yourpreviousactionslikejoiningagroupaboutdogs orsharingadog'svideowillbelistedhere. Thefactors affectingtheorderofwhatyouseeareprimarilyruled bythesethree: (1) howoftenyouinteractwithpeople orpages, (2) whattypeofpost (video, photo, etc.) you usuallylike, and (3) apost'spopularity. Inaddition, the featurehasanoptionthatallowspeopletomanage whattheyseebasedontheinformationshownto them.

  4. Overall, thisisaneatfeaturefromFacebook. Itmay seemtrivial, butitgivesussomeinsightsonwhy thingsarehappeningonournewsfeeds. Itgivesusan abilitytofilterthethingswewanttoseebylettingus prioritisethetypeofpoststhatwevalue, thus, avoidingwastedtimeofscrollingpastmaterialswedo notcareabout. ItcanalsoassistFacebookmarketers onbetterunderstandingtheirpotentialmarketby havingaglimpseofwhatpeopleintheirtargetfield usuallyreactsto. So, curiousaboutyourownnewsfeed? Usethisnew featurenowandfindoutwhatinfluencedit.

  5. SOURCE: HTTPS://DIGITALMARKETINGAUTHORITY.BLOGSPOT. COM/2019/04/NEWS-FEED-IN-DETAIL-FACEBOOK- RELEASES.HTML

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