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Learn how to leverage consumer surplus and elasticity to create unique products, close off substitutions, and utilize price discrimination strategies effectively. Discover key figures and insights for pricing strategies.
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Demand analysis for strategists Paul C. Godfrey Mark H. Hansen Marriott School of Management
5 Key figures for today Consumer Surplus Price D D Quantity
5 Key figures for today Price Quantity
5 Key figures for today Consumer Surplus
Creating Inelasticity: Uniqueness How have the Jazz created a unique product?
Creating Inelasticity: closing off substitution Nothing like a little monopoly power!!!
Price Discrimination II: Opponent http://www.nba.com/jazz/tickets/jtix.html