1 / 4

The Chinese Deodorant Market - September 2012

Bharat Book introduces a report "The Chinese Deodorant Market - September 2012". The market is based on sales through all retail channels including direct-to-consumer and selective outlets.

bharatbookseo
Télécharger la présentation

The Chinese Deodorant Market - September 2012

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. The Chinese Deodorant Market - September 2012 Bharat Book Bureauwww.bharatbook.com

  2. Summary Some questions answered in the Chinese Deodorant Market Report include: What are the differences between Chinese and Western consumers’ understanding of body odour and their perceptions of the need for deodorants?Where are the product innovation opportunities in view of how Chinese consumers segment their needs?In comparison to other and older forms of eliminating body odour used in China, where and how can deodorant stand out as the most coveted choice?As a product not used as regularly as other toiletries, what distributional challenges do deodorants face?This market covers aerosols, pumps, roll-ons, sticks, creams/gels, and body spray deodorants for men and women. Note that pumps (including squeezes) and creams/gels have little presence in China and are treated as negligible.The term deodorant also includes antiperspirants and body sprays, but excludes fragrances and talcum powder. The market is based on sales through all retail channels including direct-to-consumer and selective outlets.

  3. Table of Contents: IntroductionDefinitions Research methodologies Innovation Report structureExecutive SummaryThe marketFigure 1: China deodorant market value sales and growth rate, by product segments, 2007-12The forecastFigure 2: Forecast for the China deodorant market, by value, 2007-17CompaniesFigure 3: China deodorant market shares, by value, 2011Issues in the market Consumer awareness hinders growth The impact of strong competition Significant consumer demand in new products Seasonality and limited distribution are major obstacles to growth

  4. For more information: Bharat Book Bureau Phone : +91 22 27810772, 27810773 Fax : +91 22 27812290 E-mail : info@bharatbook.com Website : www.bharatbook.com • Kindly click on : http://www.bharatbook.com/market-research-reports/consumer-goods-market-research-report/the-chinese-deodorant-market-september-2012.html Or visit

More Related