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4 LinkedIn Marketing Tactics Worth Investing Time In

Great content fails without a distribution plan. Don't let your content slip through the sands of time.

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4 LinkedIn Marketing Tactics Worth Investing Time In

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  1. Great content falls flat without a distribution plan. Don't let your content slip through the sands of time. Get it in front of the 400+ professionals on LinkedIn and achieve your marketing objectives with these 4 LinkedIn content marketing tools. 4 LINKEDIN CONTENT MARKETING TACTICS WORTH INVESTING TIME IN LINKEDIN SLIDESHARE LINKEDIN SPONSORED UPDATES OBJECTIVES OBJECTIVES Lead Brand Awareness Thought Leadership SEO Lead Brand Awareness Thought Leadership Generation Generation ACTIONS ACTIONS Upload new content weekly Highlight decks on profile page Group content into playlists Add lead forms Run 2-4 Sponsored Updates/week Run for 3 weeks, then test & iterate Select compelling visuals Share links to lead forms & add URL tracking codes of Sponsored Updates engagement comes from mobile devices. Make sure your website or landing page design is responsive. More than 15 million pieces of content uploaded to SlideShare 30 MIN DAILY 30 MIN DAILY 75% LINKEDIN COMPANY & SHOWCASE PAGES PUBLISHING ON LINKEDIN OBJECTIVES OBJECTIVES Lead Brand Awareness Thought Leadership Event Thought Leadership Generation Registration ACTIONS ACTIONS Post 3-4 times a day Engage with followers via post comments Change header image every 6 months Publish Whenever You Feel Passionate Recommended: Bi-Weekly or Once a Month Our over 1 million unique publishers publish more than 130,000 posts a week on LinkedIn. About 45% of readers are in the upper ranks of their industries: managers, VPs, CEOs, etc. Company Updates containing links can have up to 45% higher follower engagement than updates without links. 45% 1 HOUR DAILY 1 HOUR WEEKLY Make the most of your time on LinkedIn with our daily playbook for killing it with content. Download The LinkedIn Content Marketing Tactical Plan today: https://lnkd.in/TacticalPlan

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