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ABM-Intent-Data-Demystified-A-Marketers-Guide

Marketers operating in the B2B sphere are required to be extremely precise with targeting and intent marketing, creating intent-based frameworks all through the AIDA model starting from captivating attention through social media up until closing the deal. The rise of ABM Intent Data allows marketers to pinpoint high intent leads to interact with, marketers are now able to track leads with surgical precision.

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ABM-Intent-Data-Demystified-A-Marketers-Guide

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