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Advocating for Wyoming Community Colleges. The ABC’s of the Applied Baccalaureate – Using Outcome Driven Decisions to Better Our Communities. Planning for Baccalaureate Programs. CCBA September, 2019 Angela M. Kersenbrock, EdD, MSN, R.N.
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Advocating for Wyoming Community Colleges The ABC’s of the Applied Baccalaureate – Using Outcome Driven Decisions to Better Our Communities
Planning for Baccalaureate Programs CCBA September, 2019 Angela M. Kersenbrock, EdD, MSN, R.N.
Baccalaureates“aligned with the community college mission” • May be unique and determined by each institution and their community. Part of the ‘crucial discussions”. • A cohesive program that builds upon the foundations laid in select workforce focused A.S. degrees • May focus on management, leadership, advanced practice, problem solving, etc.
Workforce Focused Baccalaureate DegreesHigh Demand, High Skill(What you call the degree is important politically….) • Bachelor of Applied Technology • Bachelor of Applied Science • Bachelor of Science • Bachelor of Technology
Seminole State College of FloridaBachelor’s Degrees • Interior Design (2010): 113 enrollments/semester • Business and Information Management (2011): 1,650 enrollments/semester • Construction Management (2011): 90 enrollments/semester • Engineering Technology (2011): 300 enrollments/semester • Information Systems Technology (2011): 890 enrollments/semester • Health Sciences (2016): 630 enrollments/semester • Nursing (2017): 600 enrollments/semester
The Students“Who are They?” • Average age in low 30’s • Take 2.2 courses/semester (70% PT) • “Otherwise engaged” - FT jobs, family, car payments, children, complexities of life • Slightly more females (52%) • 38% Minorities • Stay within a 3 county area
CCB Student Research Studies Students in a B.A.S. program in Admin & Supervision • Location • Parking • “I was already here” • Better job • Saw this as their only option • Comfortable in the environment • Students look like me
The Whys • Limited Alternatives to Baccalaureate Degree Attainment, especially rural students “I would have no place else to go” • Neither Difference nor Disadvantage to Obtaining a Community College Baccalaureate Degree “I always wanted to get my degree” • The Community College Baccalaureate Degree as Key to Economic Stability “I am doing this for myself and my family, if I get this degree then my kids will know that they can do it too
Community & Industry Involvement • Modelled after Advisory Committees • Get as many industry partners involved in each degree • More robust these committees the stronger the enrollments and “vestedness” of the community • Potential Adjuncts • Jobs for Students • Internships • Capstone Projects • Keep Them Informed of Progress • Champions for the Degrees • Advanced Study Pathways
University & College Partners: Best position is that this becomes a win-win for everyone
Baccalaureate Planning: College Wide Impact, Every Area • Faculty • All Academic Divisions within the College • Business Office • Student Affairs: all areas • Computing Systems/Enterprise System • Library/Learning Resources • Faculty and Staff Development • HR • Marketing • Distance Learning • Foundation • Everyone……..
College Wide Implementation Team • Faculty • Academic Administration • Accreditation Group *** • Curriculum Operations Group • Learning Resources (Library , Academic Success Center) • Student and Instructional Computing Systems Integrated Enterprise Systems • Financial Aid • Student Affairs • E-Learning • Admissions • Advising/Counseling • Business Office • Marketing • Career Center • Foundation
Resources Necessary for Upper Level Courses Make certain to understand the “costs” • Faculty Salaries • Library Resources • Student Service Resources • Software/IT • Travel • Facilities • Professional Costs • Accreditation Costs: regional & professional Where are you with your original accreditation? • HR Costs: Staff Development
Faculty • Faculty buy-in from the inception • Comfortable with the degree’s alignment with the mission of the institution • Must be “central” in the design, development, etc. • Faculty given the opportunity to “grow into baccalaureates” • Look within: Grow your own • Years prior to degree development get faculty ready • May need more tuition reimbursement dollars • Anticipate where you are going as an institution and what resources in terms of faculty you require • Consistent requirements/benefits/ assignments/ loads/salaries
Student Affairs • Recruitment • Application • Admissions • Scholarships: Work with Foundation and Industry partners • Advising • E-Services
Registrations Area, Financial Aid, Business Office Operations • Hire with college direction in mind • Seamless, not a “bolt on” • A new mindset • Story of RT on transcript • Diploma’s • Graduation Ceremony Changes
College Enterprise Processes PeopleSoft, Banner • Built for A.A. and A.S. Programs • Complete redesign of select systems • Curriculum set up • Catalog • Transcript • Diplomas • Application (who is here with intent of CCB)
Marketing • Budget • Community Awareness Plan • Point of Contact & Information • Control the narrative • Target Audiences • Advertising the Program • TV and Radio • Social Media • Website
What Outcomes Are You Achieving?Your Baccalaureate Accountability • Enrollment Goals • Placement Rates • Starting salaries > $55,000 • Graduation Rates • Student Satisfaction Surveys • Economic Development Impact • Community Impact • Attracting New Industries • Filling Industry Needs • Improving Attainment Rates
Curriculum Model Design is critical in determining outcomes and success • Adult Students often know what they are looking for in a degree • Models help predict enrollment trends • Maximizes enrollment and student opportunity • Enables some customization • Facilitates response to industry needs
Curriculum Model BS Respiratory Care & Clinical Leadership • General Ed Courses A.S. Respiratory Care & Clinical Leadership
Curriculum Model BS Health Sciences • Gen Ed or CORE HEALTH COURSES A.S. A.A. • Healthcare Management & Professional Services • Simulation • Health Coaching • Community Paramedicine • Clinical • Science • Respiratory • & Clinical Leadership
Curriculum Model BAS Organizational Management/Business Information Mgt • Gen Ed Completion or CORE Business COURSES A.S. A.A. • Tribal • Management Social Media and E- Marketing Data Analytics HR Management Interdisciplinary Entrepreneurship/Small business
Bachelor’s Degrees Design Comparison • Seminole State College of Florida • Interior Design (2010): 113 enrollments/semester • Business and Information Management (2011): 1650 enrollments/semester • Construction Management (2011): 90 enrollments/semester • Engineering Technology (2011): 300 enrollments/semester • Information Systems Technology (2011): 890 enrollments/semester • Health Sciences (2016): 630 enrollments/semester • Nursing (2017): 600 enrollments/semester • Valencia College • Administration & Supervision (2017) >2000 enrollments/semester • Respiratory Care (2016): 90 enrollments/semester
$$ Cost to each college varies depending on: • State allocations: $100 to $1,000,000 • Degree type and design • Ability to reallocate dollars • Grants, Industry Support and Partnerships • Availability of faculty • How much long term planning with baccalaureate in mind
Baccalaureate Accountability“I came to this college as a not very bright 1.9 student and left an accomplished 3.9 entrepreneur.”
2020 National Conference February 28 – March 1, 2020 Seattle Washington
The Community College Baccalaureate Association The only national organization promoting better access to the baccalaureate degree on community college campuses and which serves as a resource for information on various models for accomplishing this purpose.
……..create the opportunity for all community college graduates to pursue a baccalaureate degree that is workforce focused, accessible, affordable, and welcoming
Questions Thank you! Angela Kersenbrock Akersenbrock@accbd.org 407-463-2201 Accbd.org