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New Thinking on the Game of Business

New Thinking on the Game of Business. Ch. 1: War and Peace & Ch. 2: Coopetition. Ch. 1: War and Peace. * Conventional Wisdom in Strategy: Traditional mindset claimed there had to be a winner and a loser  Live and Let Die! A Change in Mindset: Win-Lose  Win-Win  Sounds great, but how?.

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New Thinking on the Game of Business

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  1. New Thinking on the Game of Business Ch. 1: War and Peace & Ch. 2: Coopetition

  2. Ch. 1: War and Peace * Conventional Wisdom in Strategy: Traditional mindset claimed there had to be a winner and a loser  Live and Let Die! • A Change in Mindset: Win-Lose  Win-Win  Sounds great, but how?

  3. Ch. 2: Coopetition • A term coined by the authors of this text to describe simultaneous war and peace • Competition and cooperation combined to form coopetition • Example?

  4. Game Theory • One-sided View  Interaction View • A tool used to focus strategic priorities • Helps form correct decisions • Further discussed in later chapters

  5. Complementor • Def…”a complement to one product or service is any other product or service that makes the first one more attractive.” • Ex. Mustard and hotdogs; GM and GMAC • Change in mindset: Fight for the pie!  Make the pie bigger!

  6. Value Net: A New Picture of Game of Business • Customers • Complementors • Suppliers • Competitors • Company

  7. Symmetries of the Value Net • Customers and Suppliers play symmetric roles (in value creation) • Competitors and complementors play mirror-image roles: value enhancer or value reducer

  8. What I learned • Competition or Cooperation  Competition and Cooperation • Value Net: There is a duality in every relationship • Look for Complementary Opportunities as well as Competitive Threats • Ex) Stores locating next to one another

  9. Two Questions • Compare Competition, Cooperation, and Coopetition • Describe the Value Net.

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