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Explore the impact of top-down processes on perception with examples from stimulus interpretation and context effects. Learn about perceptual set, change blindness, word superiority effect, direct perception vs. constructivist approach, visual agnosia, and prosopagnosia. Discover the subtleties of subliminal perception and how stimuli influence behavior in fascinating ways.
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Top-Down Processes Figure 2-19An example of context effects in perception.
Perceptual SetContext Effects • The same physical stimulus can be interpreted differently depending on perceptual set, e.g., context effects. • When is the middle character the letter B and when is it the number 13?
Top-Down Processes • Perceptual Learning
Top-Down Processes • Change Blindness http://viscog.beckman.uiuc.edu/grafs/demos/10.html
Top-Down Processes • Word Superiority Effect K K D WORK OWRK
Flying Animal Bottom-Up and Top-Down Processing working together _at Word Perception • Connectionist Model Words Bat Letters B Fox Bat Fat Features (lines) I Rat Cat
Figure 2-24 (p. 73)Example of stimuli used in the PET scan study of processing words. See text for explanation. Word Perception • Neuropsychological Perspective
Direct Perception vs. Constructivist Approach • Biological motion • http://www.psico.univ.trieste.it/labs/acn-lab/eng_p/e051c1m1_curr.html
Direct Perception • Affordances: • Information from the stimulus that specifies how it can be used
(Dorsal) (Ventral)
Visual Agnosia http://scien.stanford.edu/class/psych221/projects/06/cukur/intro_files/image021.jpg
Visual Agnosia • Associative Visual Agnosia • Can copy, but unaware what it is; cannot assign meaning to object • Difficulty in transferring visual info into words • Apperceptive Visual Agnosia • Cannot recognize by shape • Cannot copy drawings • Often involves ‘prosopagnosia’ http://scien.stanford.edu/class/psych221/projects/06/cukur/intro_files/image021.jpg
Identification of Faces and Members of CategoriesProsopagnosia The Fusiform Face Area: http://www.psy.vanderbilt.edu/faculty/gauthier/picts/mona_lisa.jpg
Thatcher illusion http://www.face-rec.org/interesting-papers/Other/SchCarLed2003.pdf
Subliminal Perception • Can subliminal messages change our behaviors?