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Learn about the importance of test collections in evaluating Twitter search systems. Explore how to define research questions, collect data, determine metrics, and study user behaviors on Twitter. Understand the first steps in conducting evaluation in information retrieval.
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Making Sense of Twitter Search Gene Golovchinsky / FXPAL Miles Efron / UIUC
Test collections (data sets) are one way to evaluate systems
Test collection to-do list • Research questions • Data collection methodology • Metrics • Data!
What do people look for on Twitter? • Trending topics • Events • Specific tweets • Catching up • Etc.
Evaluation in Information Retrieval • Need a collection • Need tasks • Need metrics • Ground Truth helps
How do we sample the data? • By time, by topic, randomly? …
Credits Title slide http://www.flickr.com/photos/matthamm/3383916444/ Matt Hamm http://www.flickr.com/photos/nixart/370553161/ nixArt “10,000 people can’t be wrong” http://www.flickr.com/photos/luc/1824234195/ luc legay “All the cool researchers are doing it” Gene Golovchinsky “There is science in everything” Gene Golovchinsky “We can build something cool” http://www.flickr.com/photos/donpezzano/3230179951/ urban don “Maybe we can build something useful!” http://www.flickr.com/photos/herzogbr/2274372747/ herzogbr “How do we know we’ve succeeded?” http://www.flickr.com/photos/14696088@N04/1606128341/ rstrawser “Test collections (data sets) are one way to evaluate systems” http://www.flickr.com/photos/_after8_/4052028795/ Régis Gaidot “The fire hose is not a test collection” http://www.flickr.com/photos/magh/2565471904/ Magh “Test collection to-do list” http://www.flickr.com/photos/ario/3362388566/ ario_ “What are we trying to study? The network?” http://www.flickr.com/photos/meg/3533025291 Meg Pickard “Or the person?” Gene Golovchinsky We are interested in interactive search http://www.flickr.com/photos/dullhunk/3389581452/ dullhunk What do people look for on Twitter? http://www.flickr.com/photos/kevglobal/3170506186/ kevglobal First steps (3) Gene Golovchinsky Evaluation in Information Retrieval http://www.flickr.com/photos/ozyman/155517365/ Ozyman How do we sample the data? http://www.flickr.com/photos/red_devil/18540700/ SeenyaRita http://www.flickr.com/photos/texasrobo/4185851361/ texasrobo How do we measure? http://www.flickr.com/photos/jurvetson/17945646/ jurvetson