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Promoting and Using Springer eBooks at the Budapest University of Technology and Economics

Promoting and Using Springer eBooks at the Budapest University of Technology and Economics. Adam Tichy-Racs BME OMIKK. The target group. 2700 employee, including 1800 faculty staff 21000 students B class IP domain (65000 IP addresses) The whole university campus

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Promoting and Using Springer eBooks at the Budapest University of Technology and Economics

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  1. Promoting and Using Springer eBooksat the Budapest University of Technology and Economics Adam Tichy-RacsBME OMIKK

  2. The target group • 2700 employee, including 1800 faculty staff • 21000 students • B class IP domain (65000 IP addresses) • The whole university campus • Professors with remote access to their desktops • Student hostels • Library patrons

  3. Springer offered a two month trial period to Hungarian organizations with advanced scientific and education materials, including eBooks eReference Works SpringerImages SpringerMaterials – the Landolt-Börnstein Database SpringerProtocols zbMath BME - the Budapest University of Technology and Economics produced 109,215 downloads, that is 28% of all Hungarian downloads The trial period

  4. Promoting the eBooks • News item in the portal of BME OMIKK • Newsletter • Targeted mail to potential users • Posters in the Library and at important places of the University

  5. The announcement in the old portal of BME OMIKK

  6. Newsletter (February, 2013)

  7. … after some scrolling

  8. Information about the test period

  9. Targeted mails

  10. Posters in the Library • Actually this photo was taken during the next promotion campaign. Sorry.

  11. Results • Most intensive download of Springer eBooks from BME IP domain thanks to • Good matching to the beginning of the semester • Good matching to the profile of the University

  12. Statistics 1 • 107 330 downloads in 2 months • Downloads in all fields of science and technology

  13. Statistics 2 • Lotka distribution in downloads statistics • The number of n times downloaded items over n fits to 1/n surpisingly well • Lotka distribution is typical all over in scientific literature • There were no-systematic download sessions • But indicates a weak correlation between individial download events

  14. Thank you for your kind attention! Adam Tichy-Racsatichy-racs@omikk.bme.hu

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