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Enhancing Revenue Results with Specialized Doctor Branding

Memorial Clinical Associates in Houston achieved $144,000 annual revenue through branding of 4 specialized doctors for appointment setting, FAQ, and Senior Health Coverage. Physician introductions, patient care philosophy, and medical care positioning were conveyed through short and long-form videos. The initiative targeted exclusive alignment with click2, enabling branding, exclusivity, and lead generation. Each physician bought in for a truly flexible and exclusive mini-site that supported their goals effectively.

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Enhancing Revenue Results with Specialized Doctor Branding

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  1. Memorial Clinical Associates Houston/KPRC-TV • Revenue Results • Web: $144,000 annual • New Business • Client Results • Branding of 4 Specialized doctors for appointment setting, FAQ and Senior Health Coverage. • Physician introduction, patient care philosophy and medical care positioning using short and long form video. • What Was Sold? • Family Section Sponsorship • Mini site, short and long form flash video. • Who Bought it? • Each physician. • Why did they buy? • Looking for an exclusive alignment with click2, mini site proved to be truly exclusive and most flexible. • Targeted idea supported by strong creative that achieved their goals of branding, exclusivity and lead generation. Click here to view the live site!

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