1. Market Research report • Business Mail

2. Products and service categories • Speed Post • International Parcel Post • Express Parcel Post • Postal Life Insurance • Post Office Savings Bank • Money Transfer • Business Mail

3. Business Mail

4. Study Objectives • Identify Major Players and current services • Market size ---volume and Revenue • Share of India Post • Share of competitors • Customer segments

5. Highlights • Survey included 120 establishments of which 30 were non customers • CAGR is at 8.3 % between 2005 to 12 • GDP contribution--- • Agriculture --14% • Industry ------27% • Service sector –59% --highest growth rate

6. Business mail • Shareholder communication—B2C • Customer communication – B2B and B2C • Others • Market size –1545 crores

7. Customers Vs size ( in millions) • Demat accounts - 10-30 • Commercial banks - 430-530 • Life Insurance - 220- 340 • Mutual funds - 15 -30 • General Insurance - 55-65 • Credit cards - 125 -150 • Telecommunication - 600-800 • Electricity/ water connection - 1020 -1350

8. Declining Trends • Annual reports sent by MAIL • Change in procedures of banks • Consolidated statements

9. Share of major players • India Post - 45-50 • Blue Dart - 40-45 • Others - 10 • ( others include DTDC, professional couriers, Aramex, AFL, Franch express, Flyking)

10. Profile of major players (B2B)

11. Products offered by competitors • Express services • Cargo solutions • Value added services • Special services • Logistics solutions • Intra city • E- shopping • Mass mail / warehousing

12. Reasons for using India Post

13. Reasons for not using India Post

14. Exercise : Learning Points • Discuss and arrive at key factors which might have helped gain more business although they are not as BIG as India Post? • What is the average rate per piece of mail and compare with India Post and realise whether courier services are cheaper? • Strategies for changing the opinion for not using India Post.