1 / 6

Maximizing Book Sales through Innovative Customer-Oriented Systems

Explore 3 customer-focused systems - serving basic customers, students, and collectors - offering books through various channels. Targeting different users, the systems aim to enhance availability, affordability, and profitability. Dive deep into these systems owned by different stakeholders and their strategic interpretations.

cole-ware
Télécharger la présentation

Maximizing Book Sales through Innovative Customer-Oriented Systems

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Groupe 1: Betbeze Paul- Hadrien Dong Naichang PapoutsiChrysanthi Shweta Arora SSM

  2. MAJOR ELEMENTS • 3 types of customer • Users: internal/external • Sales Director / ManagingDirector • Board of Directors • Environment: Megabooks…

  3. OUR SSM

  4. CATWOE -1 A BBS owned system to provide books to basic customersby means of an internet/telephone/physical system in order to make good money! C: Basic customer A: Staff: Vendors / call center, customers T: Potentialbuyer > buyer W: The beliefthatmaking good books availablethroughdifferentconvenient medias willallow to expand O: Management of BBS E: Megabooks, Publishers…

  5. CATWOE -2 A STUDENT owned system to provide books on a discounted rate by means of new technologies in order to improvetheirknowledge C: students A: students, student union, reviewers, staff T: Uneducatedstudents > EducatedStudents W: The beliefthatstudents are more technology-oriented and speaciallyeager to find good deals O: Students E: Students have computers, Students are geeks

  6. CATWOE -3 A collectorsoriented system to provide rare books at the idealprice by means of online auction in order to maximize profit C: Collectors A: Reviewers, Staff T: Rare book seeker > Rare book finder W:The beliefthat online auctionis the best way of pricing an antique book O: collectors E:

More Related