Who make up Gen Y and What Are Their Typical Qualities Gen Y refers to those who were born between 1976 and 1998. They love multi-tasking and use a number of devices Gen-Y want results “NOW”.
Why Social Media Environment Allows acquisition of knowledge instantly Provides access to fun and games Facilitates access to the sites from multiple devices
What is a Social Media Environment – 3 Components • Content • Technology • Service
Social Media Environment Role of Content • Interesting and fresh information is made available • In a format that can attract learners
Social Media Environment Role of Technology • Choice to learners to access the information through multiple devices • Possibility of uploading files, photos without support
Social Media Environment Role of Technology in blended learning • Classroom trainings can be assigned and coordinated using technology
Social Media Environment Role of service • Makes content and technology work. • Supports users by helping them troubleshoot effectively
Social Media Environment for Training Gen Y Sales Force By integrating these components, a holistic environment can be created that will have the desired impact on Gen-Y sales force.
Gen Y Sales Training Environment – Content Chunk the training content into bite-sized modules Allow access to multiple formats of content Deliver training in multiple Languages
Gen Y Sales Training Environment -Technology • Provide multiple learning paths • Allow access using multiple devices • Let employees connect and collaborate with peers • Allows integration with classroom training
Gen Y Sales Training Environment –Service Administrative support Training management which includes • Individual learning management • Group learning management • Management of learning content
Conclusion A collaborative training environment that merges content with technology and backed by dedicated service team works best for GEN Y.
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