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Meeting the Challenge and Delivering Change in the Local Economy

Cllr. Tony Martin Fife Council Chair of Environment, Enterprise and Transportation Committee. Meeting the Challenge and Delivering Change in the Local Economy. The Challenges Facing Town Centres. Changing Patterns of Consumption Physical Layout and Appearance Wider Economic Pressures

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Meeting the Challenge and Delivering Change in the Local Economy

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  1. Cllr. Tony Martin Fife Council Chair of Environment, Enterprise and Transportation Committee Meeting the Challenge and Delivering Change in the Local Economy

  2. The Challenges Facing Town Centres • Changing Patterns of Consumption • Physical Layout and Appearance • Wider Economic Pressures • The Policy Environment

  3. Changing Patterns of Consumption • Leisure shopping; Fewer shopping trips; Increased mobility • The online threat • Supermarkets • Out-of-town retail and leisure

  4. Responding to the ChallengesChanging Patterns of Consumption • Exploiting the online opportunity • Marketing the town centre offer • Identify your product • Free town centre WiFi • Promoting a mix of town centre activities

  5. Physical Layout and Appearance • Maintenance cost and complexity • Lack of modern units • Proximity, cost and flexibility of parking

  6. Responding to the ChallengesPhysical Layout and appearance • Vacant premises strategy • Investing in the public realm • Building conservation schemes • Maintenance education programmes • Improving gap sites • Improving access

  7. Wider Economic Pressures • Downward pressure on consumer spending • Cautious lending environment and limited investment • Not the first choice of the private sector • Reduced public sector spending – staff capacity and investment reduced • Public sector rationalisation

  8. Responding to the ChallengesWider Economic Pressures • Encouraging businesses to provide special incentives to boost trade • Increased need for partnership working to focus investment plans • Focusing on the opportunities for investors and businesses to make returns • Small scale financial support to independent businesses via grant schemes

  9. The Policy Environment • Eligibility in town centres for Small Business Bonus Scheme • Focus in planning policy is on retail • Non-domestic rates revaluation based on 2008 valuation – much has changed since then

  10. Responding to the ChallengesThe Policy Environment • Improving monitoring and evaluation • Working with other LAs and Central Government • Developing urban frameworks to inform planning policy, to better protect town centres • Innovative solutions within the non-domestic rates system

  11. Conclusions • There are challenges, but for every challenge there are opportunities and solutions • We need to look at town centres differently – and identify what we want them to be

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