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Online reputation plays an essential role in increasing conversion rates. Most of the startups are started focusing on online reputation management. It holds tremendous opportunities for businesses but one wrong step can make or break your business. So hire the best mobile app development company which can help you to achieve your target. https://bit.ly/2Rl4t3d
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CONSAGOUS TECHNOLOGIES PRESENTS Why Startups Should Focus On Online Reputation Management?
The Startup Guide TOPICS TO BE COVERED The What The Why The How Contact Us Consagous Technologies | 2019
What: Your Reason for Being WHAT PROBLEM DO YOU WANT TO SOLVE? Online reputation management is not just a matter of media tabbing and market share; it’s all about shaping the customers’ perceptions. Today online reputation plays an important role as it holds the potential to increase the conversion rates just like a content that can increase the search engine rankings. Most of the startups are facing failure at the beginning of their startup journey only because they don’t have any idea about the power of online reputation management. It’s a most crucial thing that can make or break your business. Consagous Technologies | 2019
ALWAYS REMEMBER! PEOPLE DON'T BUY WHAT YOU DO; THEY BUY WHY YOU DO IT. - SIMON SINEK Consagous Technologies | 2019
Why: Why it’s important to focus on reputation management? 85% of consumers trust online reviews Positive reviews make 73% of consumers trust a local business more 49% of consumers choose a business having a four-star rating 32% of consumers read local reviews on mobile applications Consumers read an average of 7 to 8 reviews before trusting a business People avoid visiting businesses’ websites after reading negative reviews Yelp & Facebook are local consumers’ most trusted review sites, followed by Google & BBB.org Consagous Technologies | 2019
How: Brand Reputation Management Strategies IS YOUR STRATEGIES EQUIPPED AND WELL-BALANCED? Public Relations Content Marketing Search Engine Optimization Consagous Technologies | 2019
Public Relations HOW CAN IT HELP TO MANAGE PUBLIC RELATIONS? A strong PR hold the power to improve your brand perception, increase your reach, manage negative sentiment and also increase your web presence. Therefore it’s good to have an experienced PR team to secure high profile speaking engagements and award opportunities. It can set your image as a thought leader of your field in major newspapers, business publications, blogs, and magazines. Consagous Technologies | 2019
Content Marketing WHAT SETS YOU APART FROM THE COMPETITION? You have already aware of the saying “Content Is King”, It can help your business to gain the trust of your target audience. Today most of the well-established companies are also focuses on content marketing as it provides conversion rates about 6 times higher than other digital marketing methods. According to the CMI, 61% of online consumers in the U.S decided to make a purchase after reading recommendations on a blog Curata stated that 74% of companies believe that content marketing has increased their marketing leads, both in quantity and quality. Consagous Technologies | 2019
Search Engine Optimization HOW YOU CAN RULE THE MARKET OF SEARCCH ENGINE? Latest SEO strategies allow you to sit at the top of search engine results so that user can search your solutions and resources. In 2017, Google accounted for over 79% of all global desktop search traffic, followed by Bing at 7.27%, Baidu at 6.55% and Yahoo at 5.06%. Google receives over 63,000 searches per second on any given day. The average first-page result on Google contains 1,890 words. Consagous Technologies | 2019
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