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Pam Beesley VP of Sales

Michael Scott CEO. Pam Beesley VP of Sales. Ryan Howard CTO. David Wallace Advisor. Paper is too expensive Paper companies are too big to help the little guy. Discovery : Marketing firm want paper that has properties of a whiteboard…. Sell the same paper at lower prices.

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Pam Beesley VP of Sales

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  1. Michael Scott CEO Pam Beesley VP of Sales Ryan Howard CTO David Wallace Advisor

  2. Paper is too expensive • Paper companies are too big to help the little guy.

  3. Discovery: Marketing firm want paper that has properties of a whiteboard… Sell the same paper at lower prices Spoke with 10 offices: they loved it Can’t compete on price and be profitable Reusable Paper

  4. Positive feedback: Willing to pay $200 for 30 sheets Reusable Paper Called 10 marketing firms Halpart Media How will this process work? Dwight Marketing

  5. Discovery: Marketing firm want paper that has properties of a whiteboard… Sell the same paper at lower prices Spoke with 10 offices: they loved it Can’t compete on price and be profitable Reusable Paper Ink Cartridge $45 Asked about methods Special Markers $10

  6. Business Model M.S. Paper Co. Customer Segmentation Customer Relationship Products • Key Partner $245 Sales Team $0.10 $40 $67 Channel • Competition Direct Delivery FedEx $20.00 $20 Cost of Paper $10,000 Cost of Cartridge Patent (Ink and Paper) • Revenue Stream: • $200/30 sheets ($6.67 per sheet) • $45/cartridge refill and $5/pen pack

  7. This number nearly doubles when you consider casual users! TAM 6 Global # of companies 900,000 $2.2 Billion US # of Ad and Marketing Firms 116,356  SAM $28 Million Target $5.7 Million Innovative 23,000 Apex $140K Sell of Pens in stores will generate an additional $500K in revenue 574 based in NY

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