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Brand identity ideals (continue)

Brand identity ideals (continue)

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Brand identity ideals (continue)

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  1. ::1.perception dkv4pertemuan7 Brand identity ideals (continue)

  2. ::1.perception dkv4pertemuan7 >>Authenticitythe brand identity must be an authentic expression of an organization – the unique vision, goals, values, voice, and personality.

  3. ::1.perception dkv4pertemuan7 The design and messages emerge from who it is, and anticipate what it will become.

  4. ::1.perception dkv4pertemuan7 The design must be appropriate to the company, its target market, and the business sector in which it operates.

  5. ::1.perception dkv4pertemuan7

  6. ::1.perception dkv4pertemuan7

  7. ::1.perception dkv4pertemuan7