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Health Literacy

Health Literacy. 17 May 2012. Maggi Morris Executive Director of Public Health NHS Central Lancashire. Why is Health Literacy Important?.

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Health Literacy

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  1. Health Literacy 17 May 2012 Maggi Morris Executive Director of Public Health NHS Central Lancashire

  2. Why is Health Literacy Important? Health literacy is the capacity to obtain, interpret and understand basic health information and services and the competence to use such information and services to enhance health. People’s health behaviours and choices, and ultimately health and well-being are significantly shaped by the ability to obtain, process, and turn good information into action. World Health Communication Associates, Health Literacy Fact Sheet

  3. ….Continued A recently study tested nearly 8,000 adults on their understanding of aspirin instructions. • One in three adults aged over 65 in England have difficulty understanding basic health-related information (Sophie Bostock, 2012. Association between low functional health literacy and mortality in older adults: longitudinal cohort study) One in six people in the UK have a literacy level below that expected of an 11-year old. • This has an impact on an individual’s ability to manage day-to-day activities to understand and use healthcare information to make decisions and follow instructions for treatment. (Parker, Dr. B, 2011. Poor patient literacy 'hampers healthcare‘) Health Literacy: • Community development is one way of facilitating communities’ awareness of the factors and forces that affect the wellbeing, health and quality of life” DH Health Inequalities National Support Team

  4. Take one tablet orally once every day. Take 1 tablet by mouth every morning. Take one tablet for cholesterol. Take one tablet by mouth once daily. There are 53 Different Ways to Say ‘Take 1 Tablet a Day’ Take 1 tablet one time each day. Take 1 tablet 1 time daily. Take one pill by mouth at bedtime. Take one pill by mouth once a day. Bailey, et al., Annals of Pharmacotherapy, 2009

  5. Current Policy Context “Reduce the social gradient in skills and qualifications” • The Marmot review ‘Fair Society, Healthy Lives’ (2011) places great importance on literacy skills to reduce health inequalities • The White Paper ‘Healthy Lives, Healthy People’ (2010) argues for a ‘coherent approach to different stages of life and key transitions instead of tackling individual risk factors in isolation’ This places an emphasis on life long learning and a proactive approach to public health interventions

  6. Social Gradients in Lancashire - IMD People in areas of high deprivation reported lower levels of health & wellbeing compared to least deprived and much lower compared to Lancashire & national average

  7. Social Gradients in Lancashire People in areas of high deprivation reported Lower levels of meeting physical activity target compared to other areas and to Lancashire and national average

  8. Social Gradients in Lancashire People in areas of high deprivation reported Lower levels of participation in regular volunteering compared to other areas and to Lancashire & national average

  9. Health Literacy: The Facts Poor health literacy is associated with: • Lower uptake of public services • socially excluded, less likely challenge service provision, have similar life opportunities • Lower access to preventative services • stop smoking service, healthy eating sessions, chlamydia screening • Inability to make healthy choices • Public health campaigns having minimum impact - 5 a day, healthy behaviour changes • More likely to be involved in risk taking behaviour • Alcohol harm, violence, teenage pregnancy, hospitalisations • Poor physical and mental health • Unable to understand good behaviour goals - physical activity 30 minutes per day 5 time per week, 5 ways to wellbeing

  10. …Continued • Lower understanding of medical conditions • Health terminology and understanding of physiology –self care • Adherence to medical instructions • Effective management of long term conditions • Delays in diagnoses • Inability to understand the importance of and access to screening programmes • Greater healthcare costs • Inappropriate access to health care services

  11. Health Inequalities and Health Literacy Making health information more accessible – via leaflets, web sites does not fully address the healthy literacy agenda. Health Literacy should be a core priority within the emerging Health and Wellbeing Strategies taking a life course approach • Re-profile resources towards interventions that prevent ill health and reduce demands for healthcare provision • Support interventions that empower individuals to take ownership over their health • Tailor public health campaigns appropriately for different population groups, languages and cultures • Health terminology jargon busting

  12. Five Ways to Wellbeing Connect with others, at home, at work, in your community Be Active an active lifestyle not only keeps our bodies healthy, but makes us feel good as well Take Notice its easy to rush through our busy lives without pausing for thought Keep Learning trying something new can help keep our minds and our lives active Give giving to others makes us feel better

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