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Audience Analysis of Film Openings

This research presentation analyzes audience preferences and reactions to film openings, focusing on thriller, action, and comedy genres. The findings reveal insights on scenes, sound, color, and setting.

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Audience Analysis of Film Openings

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  1. Research PPT Part I Shelbie Esta/ Period 4/ Aice Media Studies

  2. Questionnaires

  3. Questionnaires

  4. From my questionnaires I found that thriller movies was favored mostly, while action and comedy movies shortly fell behind it • I found that the plot is valued by mass majority of my interviewees and half of them cared about the actors. • For the opening scene everyone had different answers that varied from a flashback to fast intense car chasing scene and literally everything in between. An inference I can make is that the all they want to see a opening that makes them want to stay and watch more Audience Analysis

  5. Notes on Film Openings “16 Candles” • Starts with upbeat retro 80s music (non-diegetic) • An establishing shot is opened with a high school while kids coming are on campus • A pan shot of people shoes is film then it goes straight to a close up tracking shot of a couple walking • There’s a lot of neutral or bleak colors with a few pop of color here and there • There’s a lot of close up shots as teens hang out or does personal grooming before schools starts • The opening scene ends with a close up of the main character at her locker

  6. Notes on Film Openings “Set it Up” • It starts off with a phone ringing • Multiple bosses are yelling at their assistants • Non -diegetic music starts to play • “Nowhere to run” Martha Reeves • A pan shot takes place of a assistant running • Assistants are seen running errands for their bosses • Parallel editing is done of employees picking up their phones and stating “I’m coming” • Graphic match is done of different types of containers that has liquid in them place done on a surface

  7. Notes on Film Openings “Pretty in Pink” • Starts of with rock music (non-diegetic) • A pan of a moving vehicle that then crossfades into a action match • A girl starts to get dressed for school • It proceeds to her having a light conversation with her father • The opening scene ends with the main character att her locker at school

  8. Conclusion- Film Openings • All three rom-com films that I studied here began with a busy setting, that takes place in the morning. • The sound in the films all seemed to be upbeat expect for Set it Up. Sixteen candles and Pretty in Pink gave of a energetic vibe, while the opening music in Set it Up gave of a sense of chaos • All opening scenes quickly gave the establishing shot. Pretty in Pink and Sixteen Candles takes places in a high school setting, while Set it Up takes place in a office • From that it is safe to infer that all movies and a very different and direct route where it’s heading

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