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Explore the fascinating evolution of skinny jeans and their enduring place in the wardrobes of young women. From junior high to college, this fashion staple captures the essence of youth, creativity, and trendiness. With a target market of females aged 13-25, often single or newly married and urban, skinny jeans reflect a rebellious spirit while catering to various body types and styles. As major retailers like American Apparel and Macy’s continue to showcase these jeans, we predict their influence will evolve but remain relevant in the ever-changing landscape of fashion.
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The Evolving Skinny Jean Fashion Prediction BY Kelly Bonacker
Target Market • 13-25 female • Jr. High- College Graduate • Student- White Collar Employee • 0 – 30k yearly • Single – Recently Married • No Dependants
Customer Profile • Youthful • Rebellious • Creative • Trendy • Liberal • Urban
Mass Merchandiser Macy’s Macy’s
Bibliography • History of the Skinny Jean. from http://ezinearticles.com/?The-Skinny-Jean:-A-Brief-History&id=351854