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facebook

facebook.com. What is it?. “A social utility that connects people with friends and others who work, study and live around them.” 2 nd Largest Social Network 30 million users “Grown-up” myspace. What you can do. Join a group Find friends Update your profile Share photos Sell things

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facebook

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Presentation Transcript

  1. facebook.com

  2. What is it? • “A social utility that connects people with friends and others who work, study and live around them.” • 2nd Largest Social Network • 30 million users • “Grown-up” myspace

  3. What you can do • Join a group • Find friends • Update your profile • Share photos • Sell things • Pretty much anything else you can think of…

  4. Brief History • Mark Zuckerberg • FaceMash.com • “Leave of absense” from Harvard • Facebook.com – 2004 • Sued by connectU.com

  5. Perception • Waste of time • Childish • Stalkerish • Youthful Exuberence

  6. Academic Research • Fred Stutzman • PhD candidate @ UNC’s School of Information and Library Science • Our Lives, Our Facebooks

  7. “Facebook owns your campus” • 90% of students have accounts • 2/3 visit every day, staying longer than 20 minutes • Where the students “hang”

  8. How Facebook Changes College? • The campus is flat • Micro-management of social lives • Changes the way we explore each other’s identity

  9. Change Corporate World • Similarities to a college experience • Teamwork • People around you • Technical social dynamics • Mass adoption of new social-technical behavior • It will inform our technology design • The numbers are staggering • How to do it well

  10. Library’s Role • Expand services • Grab users before they go to Google, wikipedia, etc. • Integrate with student’s social lives

  11. Library Groups • Library 2.0 Interest Group • Librarians and Facebook • Libraries and Librarians • American Library Association Members • NextGen Librarians • Digital Reference in Facebook

  12. SwemTools • reSearch • Catalog • Website • eJournals • Ask-a-Librarian • Find your friends • Get hours • Get news • SwemTools

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