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Chicago Language Systems

The Chicago Language Systems Meeting held on September 26, 1998, provided insights into the company’s achievements and future plans. In the morning session, revenue and profits were discussed, noting a 15% increase in revenues and an 18% rise in profits, alongside a review of bestsellers and solid backlist titles. The afternoon session focused on new titles, competitive analysis, and development of electronic ancillaries, including core language products in French, Spanish, and Japanese. The meeting emphasized new language teaching methodologies and future acquisition candidates.

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Chicago Language Systems

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Presentation Transcript

  1. Chicago Language Systems Title Meeting September 26, 1998 Brawn Conference Center

  2. Morning Session • 8:30 am Coffee • 9:00 am Introduction • 9:30 am How we did in 1997 • Revenue and profits • Best sellers • Solid backlist titles • 10:00 Revisions • 12:00 Lunch

  3. Afternoon Session • 1:00 New Titles • Competitive Analysis • French, Spanish, Japanese core products • New electronic ancillaries • Acquisition candidates • Unsolicited submissions from professors • New titles now under contract • Rounding out the list • Conclusion

  4. How we did in 1997 • Revenue and Profits • Revenues up 15% • Profits up 18% • Best Sellers • Real-World French Interactive CD-ROM • French for Scientists Book & Cassette • Japanese for Business Interactive CD-ROM

  5. How we did in 1997 • Solid backlist titles • Spanish for Travelers (book only) • English in Your Life (book and cassette) • English Situations (Interactive CD-ROM0

  6. Revisions • English in Your Life • Convert cassette to CD-ROM? • Expand exercises? • More opportunities for free practice with native speakers? • Spanish for Travelers • Add cassette? • Add appendix on regional differences?

  7. New Titles • Competitive analysis - core products • French • Spanish • Japanese

  8. New Titles • Competitive Analysis • New electronic ancillaries • Richer audio tracks • Improved video displays • More interactivity options • Traditional book publishers’ initiatives

  9. New Titles • Acquisition candidates • Unsolicited submissions from professors • Community college profs • 4-year angle • Prof. Shriker • Prof. Rollo • UCSD new techniques • New language teaching methodologies

  10. New Titles • New CD-ROM titles now under contract • French for Travelers • Vietnamese for Travelers • Doing Business in Vietnamese: Level 2 • Conclusion

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