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Mobile Marketing Tips by DigiLearnings Digital Marketing Institute Jaipur

Know the important tips about the mobile marketing. Also learn advanced digital marketing from the best digital marketing Institute in Jaipur - DigiLearnings

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Mobile Marketing Tips by DigiLearnings Digital Marketing Institute Jaipur

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  1. What is Mobile Marketing? By www.digilearnings.com

  2. Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS and MMS, social media, and apps.

  3. 10-Tips for Successful Mobile Marketing Reach Your Brand to Mobile Users 1. Setup Google My Business Profile for Your Brand 2. Use Text Messages (SMS Marketing) 3. Make Mobile Friendly Website and Content 4. Make Your Site Navigable 5. Add a Personal Touch 6. Create Mobile Apps 7. Encourage Social Engagement 8. Enable Real Time Tracking for Mobile Apps 9. 10. Use Multi Channel Campaign

  4. 1. Make Mobile Friendly Website and Content ● Be 100% sure your site works on mobile devices. ● Make it snappy. ● Make key information on your site easy for mobile users to access. ● Format your content for scanning and small screens. ● Keep it brief (or at least offer a summary).

  5. 2. Reach Your Brand to Mobile Users

  6. 3. Setup Google My Business Profile A Google search is the first step for many a purchase journey – so you need to make sure your business is in the best position to be seen. A profile on Google My Business is easy to set up and allows you to provide accurate online business information, interact with your customers and attract new ones.

  7. 4. Use Text Messages (SMS Marketing) ● Instant polling ● Real time appointments ● Newsletter sign-up ● Shares your slides ● Bonus: Group Text

  8. 5. Make Your Site Navigable ● Keep it consistent. ● Divide categories clearly. ● Make all navigation elements clickable links. ● Use accurate navigation titles. ● Ensure every clickable image has ALT text. ● Ensure your search feature works.

  9. 6. Add a Personal Touch ● Identify specific customer needs: ● Share a tale: Mobile users love emotional tales that can fast them to do something. ● Use photographs: Begin using images to activate mobile users. Relating to Hubspot, photographs on Facebook generate more proposal than other content.

  10. 7. Create Mobile apps Having an smartphone application for your site or business may help drive leads and sales.

  11. 8. Encourage Social Engagement “Engagement is the level of involvement, interaction, intimacy and influence an individual has with a brand over time”. It is in the social media Trust and credibility are built upon sustained interactions and engagement with one's customers.

  12. 9. Enable Real Time Tracking for Mobile Apps ● Easily track and manage errors from client devices. ● Perform Real User Monitoring (RUM) by collecting performance data from your mobile apps. ● With in-app logging, quickly identify existing or new device configurations that cause issues within your app. ● Get deep, user-level context to identify and analyse bugs and app crashes.

  13. 10. Use Multi Channel Campaign ● Multichannel marketing is the implementation of a single strategy across multiple channels or platforms, thus maximizing opportunities to interact with prospective customers. ● A channel might be email, a print ad, a retail location, a website, a promotional event, a mobile app, SMS messaging, a product’s package, or word-of-mouth ● The goal of multichannel is to give consumers a choice, and allow them buy when and where they want to.

  14. Thank You ● Visit www.digilearnings.com to Learn More about mobile marketing or join advanced digital marketing institute in Jaipur ● Address of DigiLearnings- Building No. S-5, First Floor Shree Gopal Nagar, Gopalpura Bypass Near Hotel Savi Regency, Jaipur, Rajasthan – 302018

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