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This project investigates the visitor navigation experience in Delft through a series of tests and concept choices derived from user feedback. With 40 participants, we analyzed how explicit steering strategies, iconography, and route planning influence navigation. Recommendations include simplifying symbols, highlighting interesting areas, and implementing more nuanced visual cues like gradients. Final tests with 20 participants revealed no significant differences in decision-making based on personal preferences and icons. Our findings aim to improve user experience in urban exploration.
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Introduction Team 09 aBigCityDelft Femke, Asih, Wouter, Jan
The Process Ideas and theory synthesized Concept choice based on intermediated test Kept aBCD-blog
Chosen concept Results of 40 participants Difference to steer the visitor too explicit Some planned the route based on one icon • Recommendations • Left/right only by intersection • - Interesting areas high lighted • Simplified symbols • Even out icons (left and right) in e.g. meaning, size
Final test conclusion 20 participants No difference seen (100%) Museum; 4 out of 10 correct Shopping; 8 out of 10 correct
Final test conclusion Decision made based on personal preference (e.g. canals) Decision made based on icons Decision made based on distance to first high lights
Final test conclusion Recommendations More then one aspect to steer the visitor Add a man facing one way, or the other A light subtle gradient in the route Add more redundant information for the user to filter Distract attention away from icons (only perceived when searched for)
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