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Over the past decade, Bracknell has quietly transformed from a commuter town into one of the most attractive places to live in Berkshire. With major regeneration projects, improved transport links, and new housing developments, the area is drawing attention from first-time buyers, families, and investors alike.
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Why Bracknell is Becoming One of Berkshire’s Property Hotspots in 2025 Introduction Over the past decade, Bracknell has quietly transformed from a commuter town into one of the most attractive places to live in Berkshire. With major regeneration projects, improved transport links, and new housing developments, the area is drawing attention from first-time buyers, families, and investors alike. But is Bracknell really worth considering in 2025? Let’s break down why it’s becoming a property hotspot and what Property Buyers and Property Sellers need to know. 1. Regeneration Driving Growth Bracknell has seen over £770 million in regeneration since The Lexicon shopping centre opened. This isn’t just retail, it's new offices, green spaces, and community hubs. For homeowners, regeneration means two things: better quality of life and stronger property values. 2. Excellent Transport Connectivity With direct trains to London Waterloo and Reading, plus easy access to the M3 and M4, Bracknell appeals strongly to commuters priced out of central London. Buyers often compare Bracknell to Wokingham, but with lower average house prices, it offers better value for money.
3. A Town for Families Schools in Bracknell, such as Ranelagh and Edgbarrow, are consistently well-regarded. Combined with new leisure facilities like Coral Reef Waterworld and plenty of parks, the area is designed with families in mind. 4. Strong Rental Market Investors are eyeing Bracknell thanks to its mix of affordable housing and consistent rental demand. With tech companies like Fujitsu and HP based nearby, there’s a steady stream of professionals needing rental accommodation. 5. Property Price Trends in 2025 As of early 2025, Bracknell’s average property price sits around £380,000–£400,000, still lower than surrounding towns like Ascot and Windsor. But with ongoing demand, prices are expected to climb steadily over the next 3–5 years. Conclusion Bracknell is no longer an “up-and-coming” town; it's already there. For buyers, it represents an affordable step onto the property ladder without sacrificing lifestyle. For sellers, demand is strong, and timing a sale in 2025 could yield a healthy return. ? If you’re considering moving to or from Bracknell, Duncan Yeardley’s local expertise and dedicated guides can help you navigate the market with confidence. Explore our Bracknell property insights here : Properties In Bracknell