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Import Feasibility Study

Import Feasibility Study. Andrea Stockl Jonas Soltero. September 27, 2013. Outline. Product Description Pricing (Duty & Taxes) Cost Elements Contacts Place Promotion SWOT Analysis. Product Description. Clay Cooking Pots Brand name:

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Import Feasibility Study

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  1. Import Feasibility Study Andrea Stockl Jonas Soltero September 27, 2013

  2. Outline • Product Description • Pricing (Duty & Taxes) • Cost Elements • Contacts • Place • Promotion • SWOT Analysis

  3. Product Description Clay Cooking Pots Brand name: Brazilian Cooking Pots. Slogan: “When warmth comes with art.” Differencial Advantage: • Eco-friendly • Keep the food warm for about 30 minutes.

  4. Product Manufacturing Association: Associação das Paneleiras de Goiabeiras. Materials: Clay, silt, and sand. Impact:Impulse Economy of a Poor Region Market: CAD$65 billion Canadian Restaurant and Foodservices Association

  5. Pricing Duty & Taxes FOB (Free on Board): value of the imported goods.  GST (General Sales Tax) PST (Provincial Sales Tax) HST (Harmonized Sales Tax): a combination of both. 

  6. Pricing Duty & Taxes

  7. Pricing Cost Elements

  8. Making Contacts Parnership Bilateral trade: increased by more than 25% (5yrs) reaching $6.6 billion in 2012. Services: • Export and Import Controls • Exporting • Importing • Systems • Controlled Products • Resources • Trade Negotiations and Agreements • Invest in Canada

  9. Making Contacts Documentation: • Canada Customs Invoice (CCI) • Confirmation of Sale (COS) • Free Trade Agreement (FTA) • Exporter's Statement of Origin • Import Declaration Form

  10. Place • Competitors • Distributor

  11. Promotion • Trade Shows • Show product • Samples • Specialize Magazines • Social Media • Gourmet Events

  12. SWOT Analysis

  13. Sources http://www.dutycalculator.com/help_center/Import-duty-taxes-when-importing-into-Canada/ http://www.pcb.ca/brokerage-canada.cfm http://www.canadainternational.gc.ca/brazil-bresil/ http://www.alibaba.com/trade/search?fsb=y&IndexArea=product_en&CatId=&SearchText=clay+cooking+pot+usaommerce_international/index.aspx?lang=eng&menu_id=16

  14. Thank You

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