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THE BEST DOLLAR GENERAL BALLOON PROGRAM AVAILABLE FROM

THE BEST DOLLAR GENERAL BALLOON PROGRAM AVAILABLE FROM. CATEGORY GROWTH – FOIL BALLOONS. * While the category has shown modest growth the past few years, the largest growth in the category is due to the increased number of retail stores. CATEGORY SALES BY CHANNEL.

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THE BEST DOLLAR GENERAL BALLOON PROGRAM AVAILABLE FROM

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  1. THE BEST DOLLAR GENERAL BALLOON PROGRAM AVAILABLE FROM

  2. CATEGORY GROWTH – FOIL BALLOONS * While the category has shown modest growth the past few years, the largest growth in the category is due to the increased number of retail stores.

  3. CATEGORY SALES BY CHANNEL * The Party and Dollars Store channels have shown the largest growth in the past couple of years

  4. CATEGORY SALES BY MESSAGE * Capture those non-sentiment impulse sales by featuring license or non-license character balloons at checkouts.

  5. CATEGORY SALES BY SEASON

  6. CUSTOMER PROFILE • Message & Novelty Balloons • 75% purchased by adult females • 20% purchased by adult males • 5% purchased by teenage males and females • Licensed Balloons for Juveniles • 60% purchased by adult females • 40% purchased by adult males Message & Novelty balloons represent 75% of the market. Licensed balloons represent 50% of all message balloons and 95% of all juvenile balloons.

  7. CATEGORY SALES BY CHANNEL

  8. Balloon Program • Why a Balloon Program? • High Impulse / High Profit Items • Incremental Sales Opportunities: • Add on sales for special occasions • Character Licenses appeal to children of all ages • Adds excitement to your stores • Pre-sells customers that your stores are the place for purchasing all their needs for special occasions

  9. Balloon Revenue • What kind of volume can I expect? • Party Type Stores • Average 300 balloons / wk / store • Grocery Accounts • Average 138 balloons / wk / store • Mass Type Accounts • Average 96 balloons / wk / store

  10. Balloon Profit Potential • Based on the following: • 100 balloons / week / store • 35% licensed / 65% non-licensed • Average Cost for 100 balloons = $40.00 • Average Profit Potential Per Store / Week • Based on $1 retail = $60.00 (60%) • Based on 2 for $3 retail = $ 73.30 (73.3%) • Based on $2 retail = $160.00 (80%)

  11. COMPLETE PROGRAM • How Do We Begin? • Just give us the O.K. We can handle it all. • We provide you with a complete program. • We arrange for store delivery of helium, as well as supply you with all of the equipment and accessories for a successful program: • Helium regulator • Ribbon • Balloon Weights • Display fixtures with signage • Point-of-sale scanning and PLU support

  12. OUR DOLLAR STORE BALLOON PROGRAM OFFERS • 18 Of The Best Selling Licensed Balloons In the Industry • 71 Everyday Designs

  13. FAVORITE LICENSED PRODUCTS Exclusively for Dollar Stores

  14. Winnie the Pooh 18”/45cm VL #10591-02 Power Rangers 18”/45cm VL #10590-02 Mickey Dots & Stripes 18”/45cm VL #10594-02 Mickey Happy Birthday/Feliz Cumpleaños 18”/45cm VL #10602-02 Disney Princesses 18”/45cm VL #10601-02 Minnie Dots & Stripes 18”/45cm VL #10600-02

  15. Tweety Pink Dots 18”/45cm VL #10703-02 Daffy Duck 18”/45cm VL #10709-02 Sylvester & Tweety 18”/45cm VL #10707-02 Looney Tunes Group 18”/45cm VL #10706-02 Tweety Blue Floral 18”/45cm VL #10704-02 Taz 18”/45cm VL #10705-02

  16. Big Bird 18”/45cm VL #10701-02 Elmo 18”/45cm VL #10698-02 Cookie Monster 18”/45cm VL #10699-02 Bert & Ernie 18”/45cm VL #10702-02 Sesame Street Group 18”/45cm VL #10700-02 Zoe Happy Birthday 18”/45cm VL #10697-02

  17. GREAT EVERYDAY DESIGNS

  18. Everyday Program consists of:

  19. Birthday Birthday Perfection 18”/45cm #10637-02 Birthday Shimmer 18”/45cm #10638-02 Blue Impressions Birthday 18”/45cm #10642-02 Shimmering Birthday 18”/45cm #10647-02 Sunny Days Birthday 18”/45cm #10648-02 Over the Hill 18”/45cm #10646-02

  20. Birthday Festive Birthday 18”/45cm #00075-02 Birthday Bursting Fireworks 18”/45cm #00077-02 Starburst Birthday 18”/45cm #00094-02 Birthday Color Grid 18”/45cm #21647-02 Birthday Stars & Balloons 18”/45cm #00098-02 Birthday Glitter 18”/45cm #00755-02 Birthday Confetti 18”/45cm #00756-02 Birthday Balloon Party 18”/45cm #00769-02

  21. Birthday Balloon Birthday 18”/45cm #07305-02 Tie-Dye Birthday 18”/45cm #07302-02 Star Birthday 18”/45cm #07303-02 Smiley Birthday 18”/45cm #07304-02 Happy Birthday with Love 18”/45cm #00758-02 Birthday Wishes 18”/45cm #08086-02 Musical Birthday 18”/45cm #08087-02

  22. Birthday Birthday Stars 18”/45cm #21673-02 Birthday Kitty 18”/45cm #02520-02 Birthday Puppy 18”/45cm #02522-02 Happy Birthday Balloons & Bear 18”/45cm #00096-02

  23. Get Well/Cheer Chatterbox Get Well 18”/45cm #10651-02 Floral Get Well 18”/45cm #10652-02 Get Well Butterflies/Balloons 18”/45cm #00027-02 Get Well Soon Rainbow Butterflies 18”/45cm #00102-02 Get Well Balloons/Bandages 18”/45cm #00581-02 Get Well Watering Can 18”/45cm #08101-02 Get Well Flowers 18”/45cm #07307-02 To Cheer You Tulips 18”/45cm #00104-02

  24. Love/Anniversary I Love You 18”/45cm #10657-02 Modern Love 18”/45cm #10658-02 Solitary Rose 18”/45cm #01011-02 Neon Love 18”/45cm #08103-02 Love Script (Red) 18”/45cm #10346-02 Hugs & Kisses 18”/45cm #02777-02 Solitary Love 18”/45cm #04083-02 Love 18”/45cm #12589-02

  25. Love/Anniversary Love Roses/Ribbon 18”/45cm #12718-02 Love Butterfly & Roses 18”/45cm #01068-02 Love Single Rose 18”/45cm #11483-02 I Love You Pink 18”/45cm #08105-02 P.S. I Love You 18”/45cm #11342-02 Smiling Heart 18”/45cm #04251-02 Lavender Anniversary 18”/45cm #10659-02 Anniversary Balloons 18”/45cm #00605-02

  26. Special Message Thank You/Thinking of You Thanks! 18”/45cm #10656-02 Thank You Stars 18”/45cm #07310-02 Thank You 18”/45cm #02779-02 Thinking of You 18”/45cm #02780-02 Butterfly Thinking of You 18”/45cm #07311-02

  27. Special Message You’re Special You’re Special Rose 18”/45cm #08102-02 You’re Special Hearts 18”/45cm #07308-02 You’re Special 18”/45cm #02781-02 Smiley Face 18”/45cm #04773-02 Butterfly & Heart You’re Special 18”/45cm #01018-02

  28. Special Message Congrats/Good Luck Good Luck Stripes 18”/45cm #10655-02 Good Luck Clovers 18”/45cm #02776-02 Congrats 18”/45cm #10643-02 Congratulations Stars 18”/45cm #08111-02 Congrats Beat 18”/45cm #08112-02 Congrats Burst w/Balloons 18”/45cm #00607-02 Congratulations Fireworks 18”/45cm #00609-02

  29. Baby Baby Boy 18”/45cm #10653-02 Baby Girl 18”/45cm #10654-02 Baby Steps 18”/45cm #10649-02 Welcome Baby Stork 18”/45cm #07309-02 It’s a Girl Bear 18”/45cm #00585-02 It’s a Boy Bear 18”/45cm #00599-02

  30. PLAN-O-GRAMS 15 Message Balloon Plan-o-gram 25 Message Balloon Plan-o-gram 40 Message Balloon Plan-o-gram "Plus" Licensed Characters A program size to fit any store size.

  31. 15 MESSAGE BALLOON PLAN-O-GRAM Birthday Perfection 18”/45cm #10637-02 Birthday Shimmer 18”/45cm #10638-02 Blue Impressions Birthday 18”/45cm #10642-02 BIRTHDAY'S Festive Birthday 18”/45cm #00075-02 Smiley Birthday 18”/45cm #07304-02 Shimmering Birthday 18”/45cm #10647-02 Sunny Days Birthday 18”/45cm #10648-02 Over the Hill 18”/45cm #10646-02

  32. Love Misc. Congrats 18”/45cm #10643-02 Good Luck Stripes 18”/45cm #10655-02 Modern Love 18”/45cm #10658-02 Get Well Babies Chatterbox Get Well 18”/45cm #10651-02 Baby Boy 18”/45cm #10653-02 Baby Girl 18”/45cm #10654-02 Anniversary Lavender Anniversary 18”/45cm #10659-02

  33. 15 Everyday Message Balloon Program Plus Licensed Products

  34. Additional Designs For a 25 MESSAGE BALLOON PLAN-O-GRAM Babies Get Well Floral Get Well 18”/45cm #10652-02 Baby Steps 18”/45cm #10649-02 BIRTHDAY'S Birthday Puppy 18”/45cm #02522-02 Happy Birthday Balloons & Bear 18”/45cm #00096-02 Birthday Kitty 18”/45cm #02520-02 Tie-Dye Birthday 18”/45cm #07302-02 Misc. Love Smiling Heart 18”/45cm #04251-02 Thanks! 18”/45cm #10656-02 I Love You 18”/45cm #10657-02 Smiley Face 18”/45cm #04773-02

  35. 25 Everyday Message Balloon Program Plus Licensed Products

  36. Additional Designs For a 40 MESSAGE BALLOON PLAN-O-GRAM Star Birthday 18”/45cm #07303-02 Birthday Bursting Fireworks 18”/45cm #00077-02 BIRTHDAY'S Birthday Confetti 18”/45cm #00756-02 Happy Birthday with Love 18”/45cm #00758-02 Birthday Stars & Balloons 18”/45cm #00098-02 Birthday Glitter 18”/45cm #00755-02 Babies Welcome Baby Stork 18”/45cm #07309-02 It’s a Girl Bear 18”/45cm #00585-02 It’s a Boy Bear 18”/45cm #00599-02

  37. Additional Designs For a 40 BALLOON PLAN-O-GRAM Get Well Get Well Butterflies/Balloons 18”/45cm #00027-02 Anniversary Love Anniversary Balloons 18”/45cm #00605-02 You’re Special 18”/45cm #02781-02 Misc. Thank You Stars 18”/45cm #07310-02 Congratulations Stars 18”/45cm #08111-02 Butterfly Thinking of You 18”/45cm #07311-02

  38. 40 Everyday Message Balloon Program Plus Licensed Products

  39. THANK YOU! FOR YOUR CONSIDERATION OF THE BEST DOLLAR STORE BALLOON PROGRAM

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