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How To Use Marketing Automation in 2020 To Sell More

At the end of the day, marketing automation has a growing track record that proves its impact on business returns. It allows you to assess your content in-depth in order to develop processes that lead your prospects straight to your products, with less and less involvement on your part over time. If you want to have your custom marketing automation tool then contact efrog- award-winning software development company in Melbourne.

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How To Use Marketing Automation in 2020 To Sell More

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  1. The adoption and market growth of Marketing Automation is growing every year. On average 51% of companies are currently using Marketing automation. With more than half of B2B companies (58%) plan to adopt the technology. The reason for such an astonishing growth rate of Marketing Automation is, it comes with huge promises: more leads, more conversions, more sales … less work. But here is the problem: marketing automation can be overwhelming – especially for those of us who lack the technical expertise or don’t have room in their budget for a dedicated team.

  2. What exactly is marketing automation? Marketing automation involves using software to automate many of the marketing and lead gen tasks that you currently manage yourself. The most common form of marketing automation is email marketing automation. Using software like Drip, ConvertKit or Mailchimp, you can automate your entire email marketing process, from the initial opt-in and follow-up sequence to behavioral email. This means that when a potential customer opts-in to receive your emails, you can send them a sequence of messages designed to increase their interest in your product or service, then adjust your emails automatically based on their behavior.

  3. How to use marketing automation software? These 5 step initial step for automation marketing software: Step 1: Encourage readers to opt-in to your email list Step 2: Deliver on your opt-in promise Step 3: Offer extra content to identify highly motivated subscribers Step 4: Give warm leads to your sales team Step 5: Warm-up cold leads and re-engage

  4. The best marketing automation software for beginners: The marketing automation software marketplace has grown at a tremendous pace over the last five years, making it easy to find great quality tools designed with your needs in mind. Best tool for small businesses: • Drip • ConvertKit • Vero • MailChimp Best tool for mid-sized businesses • Marketo • ActiveCampaign

  5. If you want to read more deeply in these points so go through this link: How To Use Marketing Automation in 2020 To Sell More

  6. At the end of the day, marketing automation has a growing track record that proves its impact on business returns. It allows you to assess your content in-depth in order to develop processes that lead your prospects straight to your products, with less and less involvement on your part over time. If you want to have your custom marketing automation tool then contact efrog- award-winning software development company in Melbourne.

  7. Thank you

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