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Veolia Transport on Demand. Brad Whittle. Veolia Transportation - Worldwide. The Leading Private Operator of Public Transportation in Europe and United States Revenues of €4.35 Billion 73,000 employees worldwide 2.5 Billion passengers carried annually
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Veolia Transport on Demand Brad Whittle
Veolia Transportation - Worldwide • The Leading Private Operator of Public Transportation in Europe and United States • Revenues of €4.35 Billion • 73,000 employees worldwide • 2.5 Billion passengers carried annually • 31,000 vehicles (buses, coaches, light rail, metros, trains, taxis and boats) • 5,000 Locations in 25 Countries
Veolia Transportation – North America • Businesses that have long-term staying power • High-growth businesses • Attractive margins (20%) • We control the product & service -- keeping the upside & the benefit from our investment. • Synergies with transit business, without needing to take precious resources from VTNA • $1 Billion Revenues • Transit & Commuter Services • Rail • Paratransit • Circulators (ShuttlePort) • Veolia Transportation On Demand
Veolia Transportation On Demand (VTOD) – An Introduction • Division Created for On Demand Services • (Airport Shuttle, Taxi) • Acquired SuperShuttle 2006 • - Platform for Growth, Leveraging Resources and Technology • Growth Projected in Major Airports in US • One Brand Connecting All Major Ground • Transportation Hubs
What is VTOD’s Strategy? • Continue SuperShuttle’s impressive growth • Build a top-quality national taxi brand • Add value through operational and technological innovation
SuperShuttle Changed How People Travel To and From the Airport
SuperShuttle: Key Facts • Largest operator of shared-ride van services in the US • 8 million annual passengers • 23 years of operating experience • Reservation, dispatch, cashiering systems that are: • - Fully integrated • - State-of-the art • - Proprietary
Online Bookings Drive Internal Growth • Online travel sites allow passengers to reserve • SuperShuttle when booking air travel • 30% of all 8 million orders now placed online
Sales & Marketing – Internal Growth • Customized Online Engines: • Hotel Concierge: hotel staff books guests via customized online system (& get financial incentives) • Convention Business: attendees book SuperShuttle as they make convention travel plans • Tour Wholesalers’: travelers book Supershuttle as they make vacation plans (e.g. Wal-Mart Vacations, Sam’s Club)
SuperShuttle Growth Strategy • Goals: • Grow share in existing markets • Target 71% of people who ride to airports in cars • Expand to many top 60 airports, 80% of US volume • Supported by External Factors: • Continued growth in air travel and traffic congestion • Increases in gas prices & airport parking costs • Airport managers’ belief in branded services
U.S. Taxi Industry • $7 billion business, 70% in 20 large cities • Transports 1.4 billion people annually • Fragmented • Typically a few large operators in each market, due to barriers to entry • Inconsistent service, no industry standards
Platform for Growth Build on the best multi-city systems:
Taxi Growth Strategy • Build a national branded taxi network (e.g. SuperTaxi): • Acquire attractive targets in key markets • Partner with Key Airports through contracts • Build on best systems & technology from SuperShuttle,Yellow & Veolia • Embed service standards • Enhance Veolia’s presence, depth & tenure in key markets
Taxi – A Look Into the Future • Airport Partnerships • Regulation • Drivers • Vehicles • Technology Improvements
Taxi – A Look Into the Past • Fragmented Industry • Inconsistent Product • Inconsistent Customer Service
Future - Airport Partnerships • SuperShuttle Model • Partner with Airports • Airports Gain Recognized Brand • Consistent Customer Experience
Future - Drivers • Safety • Customer Service Standards • Driver Screening • Driver Training • Uniforms & Customer Service • Driver Income & Welfare
Future - Taxi Regulation • Proper Regulation Promotes Quality Taxi Service • Supply Regulated / Number of Taxis • Better for Airports • Better for Taxi Drivers & Driver Income • Better for Customers - Consistent Customer Experience
Future - Vehicles Fuel Efficient, Environmentally Friendly - (hybrid, propane, CNG)
Future - Vehicles • Type of Vehicle • Age Limitation • Safety • Handicap Accessibility
Future - Technology • GPS Technology (Mapping, Vehicle Tracking) • Safety (Drivecam type devices) • Tourism Technology • Centralized Dispatching • Centralized Call Centers (consistent customer experience) • Online Booking and Tracking • Payment Methods (Credit, Debit, Backseat Card Readers, Kiosks, National Accounts, Quick Convenient Transactions)
Future – What the Customer Wants • Safe, Clean, Courteous Transportation • Point A to Point B - Direct • Reliability • 24/7 Service • Consistent Product & Service