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It’s crucial for every mobile app development company to do their best to collect client reviews, as reviews serve as a great marketing tool.
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Collecting client reviews are now easier than ever Whether you’re from the entertainment industry or from banking, client reviews can prove to be one of your most important stepping stones to success. The same applies to each and every mobile app development company, as well. Positive reviews from your clients can do you wonders. Back in the day, consumers were easily influenced by just advertisements. However, ads just don’t cut it anymore. Sure, a good advertisement can be influential to an extent, and so, it’s important to not completely eliminate them. Today, consumers heavily depend on the opinions of their peers, the reason for this being the astounding advancements in technology that have made it possible for the common man to easily voice his opinion to the masses. It’s common for consumers to rely on what their peers have to say. When it comes to enterprise mobile app development, research has found that a good 2/3 of customers have said that client reviews tremendously influence their purchasing decision. And so, it’s safe to say that honest and competent reviews from your customers on a variety of platforms can prove to be an effective marketing tool that does not burn a hole in your pocket. What You Need to Know About Client Reviews Simply put, no one likes a review that involves a lot of beating around the bush, stressing on adjectives and such. The reviews that are appreciated are the ones that focus on what’s important. The best client reviews of mobile application development services include the ones which talk ● About the initial skepticism the client felt before hiring the services of the mobile app development company, ● How they became familiar with the company, and ● Their experience working with the mobile app development company. Client reviews aren’t only meant to help other service seekers make a final purchasing decision, but also help the mobile app development company improve their services. However, obtaining a review from a client isn’t as simple as it seems. Sometimes, clients are lost for words. And so, obtaining a great, different review can be quite a challenge. So, how do you overcome this hurdle?
Here are a few simple tips that every mobile app development company could use to obtain client reviews that serve as a great marketing tool: 1. Don’t be afraid to ask for a review It’s best not to expect your customers to give you a review without you asking for one. Just like you, your customers are busy too, and won’t remember to review your mobile app development company and the services you provided them with. It is completely up to you to contact the client you have a positive relationship with and ask them to give your mobile application development services some feedback. One of the easiest and most convenient ways to do this is by emailing them. Just write a little bit about why their review is important to you — it’s that simple! 2. Simplicity is key As mentioned before, your customers are probably as busy as you. That’s why, when asking them to review your mobile app development company, it’s important to make sure they’re able to do so as easily and as quickly as possible. If you’re looking for them to talk about something specific, such as certain features you included in their mobile app, all you need to do is ask them about what they thought of those features. 3. Try obtaining different kinds of reviews You may think that the reviews you’ve gotten from the large, well-known companies you’ve provided mobile application development services to, are the only ones you need to publish. However, by doing so, you’re probably scaring away quite a bit of business from smaller companies. And so, by obtaining and publishing reviews you’ve gotten from different kinds of businesses and industries, you’ll show the world that your mobile app development company is open to all kinds of clients. After all, there’s nothing wrong with a little diversity. 4. Get the right person to ask for the review Don’t make collecting reviews solely the job of your marketing team. Get your other employees on board too. Why so? Well, your clients are more likely to provide you with feedback if asked for it by someone they’re comfortable with. And this person is usually the business analyst. 5. Go mobile Just like everyone else, your clients also spend a great deal of time on their smartphones. If your feedback collection process isn’t mobile-friendly, you may lose out on quite a bit of review, as your clients may find it inconvenient to get on to their laptops or desktops just to review your mobile app development company.
If you’re in search of a great mobile application development platform, then choose HokuApps. Why? Well, HokuApps is a mobile app development company that creates cross-platform apps on their very own low code (automated) platform that comprises pre-configured modules, pre-connected technology components and a design studio with hundreds of designs. The app is brought together via a drag and drop process. The app is then customized to suit the business’s unique architecture with business-level customization. This allows custom apps to be created faster than ever — thus creating fully-customized technology in days or weeks, thereby shortening your time-to-market by 10 times in comparison to traditional app development. In addition to this, you can be guaranteed that the mobile app created for you will feature business-value enabling tools like enterprise administration backend that includes a granular reporting engine, a communication framework for chat and notifications, industry-best security and a scalable infrastructure.