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I had the perfect internship with Houston Dynamo, where I gained valuable experience in professional sports. They took a chance on me despite my lack of prior experience. From day one, I was involved in various projects, from marketing and event planning to assisting in sponsorship, graphic design, ticket sales, and client services. The supportive culture allowed me to grow and learn, even appearing on TV and radio. My goals included networking, executing events, and supporting community initiatives, all of which helped me absorb industry knowledge and foster connections.
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Adriana Pierce Spring 2012 Houston Dynamo
Site Contact Information – Houston Dynamo Address: 1001 Avenida de las Americas Houston, Texas 77002 Phone Number: 713-276-7500 Supervisor: Maria Duran mduran@houstondynamo.com
Five ’s out of 5 I gave the Houston Dynamo a 5 out of 5 because it was the perfect internship for me. Going into this internship, I had no prior professional sports experience. The Dynamo took a chance on me, and from the first day let me take control of projects. I was given the opportunity to market, plan, and execute events. This was also the perfect internship because I got to help out with various departments. I helped out with Sponsorship, Graphic Design, Ticket Sales, and Client Services. This was a blessing because I got a well-rounded view of the industry. I also got the experiences to be on TV and on the Radio during this internship.Finally, this was a fantastic internship because of the culture of the Houston Dynamo. They treated me like I was more than just an intern and were always there to help or teach me new things.
Internship Objectives • Network with as many people as possible • Market, Plan, and Execute my own event • Support all marketing community events • Assist with Building a Better Houston • Drive a 15 passenger van • Absorb everything possible in • Manage and organize Dynamo Girls Tryouts • Research new communities to get involved with in the future
Daily Activities • No day in the Marketing department is every the same • Answered emails/calls • Attended staff meetings • Researched different niche communities in Houston • Helped execute events planned by Marketing department • Attended site visits • Went on flyer distribution runs • Worked the front desk • Typed up waivers and insurance coverages • Intern Duties: copies, faxes, scanning, spreadsheets, cleaning, and mailing papers
Project Description • Market, Plan, and Execute Dynamo Girls Tryouts Process • Created marketing and distribution plan • Found location, food, EMS, and security • Drew up schematic for setting up • Be the main point of contact for questions/judges • Scheduled Marketing Assistants and made their checklist • Ordered tryout bibs and supplies • Executed and judged the tryouts/finals • Planned and executed DG Photoshoot • Chose props for photoshoot
Words of Wisdom • Never assume • Diplomacy is key • Observe, think, then strategize • Do not be afraid to ask questions • Be a sponge- absorb as much as you can • Always volunteer for anything available • Get to know as many people as possible • Never sit around doing nothing, ask if there is something you can help with
