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Learn. Live. Lead. Life-long Learning and Real Estate Success Jessica Lautz November 9, 2013

Discover the importance of training programs, certifications, and educational resources in achieving real estate success. Learn about the typical work week, income distribution, and the power of word-of-mouth referrals in the industry.

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Learn. Live. Lead. Life-long Learning and Real Estate Success Jessica Lautz November 9, 2013

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  1. Learn. Live. Lead. Life-long Learning and Real Estate Success Jessica Lautz November 9, 2013

  2. Firm Provides Training Programs 2013 Profile of Real Estate Firms

  3. Training and Education Required by Firm 2013 Profile of Real Estate Firms

  4. Training Resources Used 2013 Profile of Real Estate Firms

  5. Certifications and Designations in Real Estate 2013 Profile of Real Estate Firms

  6. Firm’s Reimbursement Of Educational Activities 2013 Profile of Real Estate Firms

  7. Educational Attainment by Members 2013 Member Profile and 2013 Commercial Member Profile

  8. Typical Work Week • Typical member works 40 hours a week in real estate • Managers/appraisers typically 50 hours • 77% real estate is the only occupation • 65% w/2 years or less experience • 83% of those with 16 years or more • 47% real estate is primary source of income for household • 64% who work 40+ hours a week • 21% who work -40 hours a week 2013 Member Profile

  9. Gross Annual Income, 2001-2012 2013 Member Profile

  10. Distribution of Income

  11. Gross Annual Income by Hours Worked, 2012 2013 Member Profile

  12. Gross Annual Income by Experience, 2012 2013 Member Profile

  13. Years of Experience in Real Estate 2013 Member Profile

  14. Age Rising 2013 Member Profile

  15. Word of Mouth Business • 42% of member business is from referrals and repeat clients • 54% of buyers and 64% of sellers used an agent that was referred to them or they had worked with before • 66% of buyers and sellers only contacted 1 agent • More then 8 in 10 buyers and sellers would recommend their agent or use again 2013 Profile of Home Buyers and Sellers

  16. Agent Use By Buyer High and Growing 2013 Profile of Home Buyers and Sellers

  17. How Seller Sold Home 1991-2013

  18. What Buyers Want Most From Their Agent 2013 Profile of Home Buyers and Sellers

  19. What Sellers Want Most From Their Agent • Help seller market home to potential buyers • Help sell home within specific timeframe • Help price the home competitively • Help find a buyer for the home 2013 Profile of Home Buyers and Sellers

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