The New Pharmaceutical Audio & Video Player

1. The New PharmaceuticalAudio & Video Player from CMO Digital The interactive learning tool that is full of possibilities!

2. Pharmaceutical Reps Internal Training about current and new products Listen to role play scenarios and interview sessions Doctors & Nurses New Product Launch, Education materials and Training Keep notes with the integrated Voice Recorder Marketing Team Brand Recognition on an Educational Training device that meets new Pharmaceutical standards Ability to offer new downloads to keep the tool in the hands of the Doctors & Nurses Audience The User Group…

3. Watch educational videos that discuss the drug benefits to the patient, and specific technical information necessary for the Doctors and Nurses Reference instructional text files and stay updatedwith product releases Study the new Pharmaceutical product portfolio Listen to role play scenarios and interview sessions Keep notes with the integrated Voice Recorder Possibilities Users Can… …all on a custom branded portable media device

4. Player content Product Education… Use the features and functions of this player to talk about the extensive drug product pipeline, or one specific new product release. Use various forms of video, audio, photos, and text documents to educate doctors, staff, and reps Portable documentation… The player is great for allowing users to have mobile access to reference text documents for each of the products that you offer, including allowing Reps to review new information while traveling to see Doctors.

5. Benefits For You… • Increase end user awareness and effectiveness through visual training aids • Use the player as a tool to help increase sales • Reduce Sales Training costs with the use of downloaded tutorials and updates • Deliver branded education focused tool that stays within current guidelines For Your Customers… • Speed up Learning Curve through visual training • Mobile and Repeatable Product Education Tool • Branded Device that the users will want to hold onto

6. The center scroll wheel is good for fast and comfortable navigation The Memory Card slot and the USB download interface enables easy updates as new products are introduced The back of the player is made of polished aluminum and has a built in speaker that allows the user to listen to audio without the use of headphones if desired Getting to know the player

7. Partners Automatic Data Processing, Inc CMO Digital teamed up with the ADPSales and Learning team to create the custom branded iCUE Player. The devices were loaded with ADP provided Audio and Video Training tools such as Role Play scenarios and Interviews, as well as Power Point Presentations (converted to AVI) for users to reference prior to making a sales call on the road. CMO built a customized ADP iCUE website where users go for additional support, to download content, buy accessories, and read up on player tutorials. www.bandexclusive.com/adp for reference • Feedback by ADP Managers: • “The 48 people in my room were blown away.” • “First impression is they were a home run. “ • “It was a big hit. Everything ran smooth. “

8. Decision / Implementation Process • Decision to Proceed • Discovery Meeting – CMO and Your team meet to decide specifics about size of memory, content, look and feel of player and support website, accessories, etc • You work to provide content to CMO • CMO converts materials into appropriate formats for Player • CMO manufactures devices to agreed specifications • CMO loads content onto player and provides Final Production Sample for you to approve, along with custom support site • CMO delivers initial production run of devices to you

9. www.CMODIGITAL.com