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UPS began as a phone message service in 1907 and transformed into a shipping company by 1930. By 1952, it expanded geographically, while 1991 marked its focus on customer service and technology with innovations like the electronic clipboard. Today, UPS leverages cutting-edge technology, including a sophisticated tracking system and e-logistics analysis. As the largest package delivery company, UPS excels in supply chain management, with a strategic focus on customers and continuous improvement, competing effectively with FedEx in the logistics and transportation industry.
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History Started as a phone message service in 1907 and developed into a shipping and receiving company by 1930 In 1952 it began to expand geographically In 1991 developed a customer service focus Electronic clipboard In 2000 – e-Ventures Acquisition of Mail Boxes Etc
UPS Today • Excellent customer service, up-to-date technology • Website • Tracking system • DIAD (Delivery Information Acquisition Device • Customer tailored technology to increase the ease and speed to access tracking info • e-logistics
Industry Analysis • Largest package delivery company and leading global provider of specialized transportation and logistics services • Supply chain management and e-commerce • CFM – competitive forces model of UPS • Customers • Competition • Suppliers • New entrants
IT & UPS • Information Technology Governance Committee • UPS online tools • ERM, CRM & e-commerce systems • Actininc, Celerant Technology and Netsuite Inc. • 9/11 and safety • Overall effect of IT on consumers
UPS vs. FedEx • Revenue UPS: ~$30mil vs. FedEx ~$20mil • UPS focus on ground vs. FedEx focus on air and overnight deliveries • FedEx was the pioneer in the incorporation of IT • Wireless handhelds • Strategic alliances • Comparative advantage
S.W.O.T. Analysis • Strenghts • Weaknesses • Opportunities • Threats
Conclusion • Focus on customers • Continuous improvements • Strategic Alliances • Think ahead of technology • IT