1 / 15

Culture Tourism In Nova Scotia

Culture Tourism In Nova Scotia. PRESENTED BY : PRATEEK SAGAR SAM SUN CARMEN CAMACHO SHALOHM DANDONA. INTRODUCTION. Known for varied Culture and Heritage

eytan
Télécharger la présentation

Culture Tourism In Nova Scotia

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Culture Tourism In Nova Scotia PRESENTED BY: PRATEEK SAGAR SAM SUN CARMEN CAMACHO SHALOHM DANDONA

  2. INTRODUCTION Known for varied Culture and Heritage approximately 52% come to explore its culture Cultural Enthusiasts: Couples: 51% Baby Boomers: 13% Original Inhabitants: Mik'maqs Other: Acadians, Scottish, Europeans

  3. MI’KMAQS Home: Wigwams Transport: Canoes Hobbies: Hunting, Fishing, Making decorative art (Nova Scotia Museum, 2012)

  4. UNIQUE FEATURES • Food & Beverage: local wine and seafood • Accommodation: Campgrounds, Hotels (19th C) • Recreation & Adventures: Sea Kayaking, • Attractions: Cape Breton Park, Fossil Museum • Events & Conferences: Conference Centre (Halifax) • Tourism Services:Summer, Winter, Spring Packages • Travel Trade: Three shores, explore Nova Scotia • Transportation: VIA Rail, Cabot Trail

  5. The Joggins Fossil Center The Cape Breton Highland National park (Joggins Fossil Cliffs, 2012) (Cape Bretons Attractions, 2012)

  6. 5 UNIQUE SELLING PROPOSITIONS • USP 1: Vibrant cities on the Edge of nature Fundy Geological Museum Sherbrooke Village (Keenan’s Blogiddy Blog, 2012) (Alexian brothers, 2012)

  7. USP 2: Personal Journeys by land water and air McAskill Boat tours Cabot Trail (Running on carbs, 2012) (Canadian bacon, 2012) • USP 3: Active adventure among natural wonders Shubenacadie Bay of Fundy (Nova Scotia Canada, 2012) (Bay of Fundy, 2012)

  8. USP 4: Award winning Canadian local cuisine Wine Festival Lobser Carnivals (Wines of Nova Scotia. 2012) (Pictou Lobster Carnival. 2012) • USP 5: Connecting with Canadians Harbour Lobster Pound Halifax Citadel (Best Pictures of 2012, 2012) (Explore Nova Scotia, 2012)

  9. CHALLENGES • Struggling with other niche tourism • Lack of marketing • Inability to attract internationational tourists • Damage to socio-cultural environment • Changing tourism perspectives • Focuses more on baby boomers

  10. RECOMMENDATIONS • Targetyoung market : New website page, slogans (Use-It, 2012) (Explore Nova Scotia, 2012) • International Marketing: website in other languages, CTC, • Go green: Tree, vehicle, fuel, water and waste

  11. RECOMMENDATIONS • Focusing on giving experience: weaving, knitting classes • Combining culture with adventure and sports tourism • Improve promotion: Advertisements, New marketing agency, Hotel, Events (Tripadvisor, 2012) (Lethbridge Hurricanes, 2012)

  12. REFERENCES • Alexian brothers. 2012. Sherbrooke Village. [online] Available from: http://www.alexianbrothers.net/www/docs/113/skilled-nursing-assisted-living-st-louis-missouri [Accessed November 30 2012]. • Bay of Fundy. 2012. Walk on the Ocean’s Floor. [online] Available from: http://bayoffundy.com/articles/walk-on-the-oceans-floor/ [Accessed November 30 2012]. • Best pictures of 2012. Hall‘s Harbour Lobster Pound [online] Available from: http://en.bestpicturesof.com/nova%20scotia%20lobster [Accessed November 30 2012]. • Canadian Bacon. 2012. Peggy's Cove. [on line] Available from: http://atethepaint-canadianbacon.blogspot.ca/2010/08/nova-scotia.html [Accessed November 30 2012]. • Cape Breton Attractions. 2012.The Cape Breton Highland National park.[online] Available from: http://www.paradisefoundbb.com/attractions.html [Accessed November 30 2012].

  13. REFERENCES (CONTD.) • Comp 2012. 2012. Things to do. [online] Available from: http://www.comp2012.ca/ThingsToDo.htm [Accessed November 30 2012] • Explore Nova Scotia. 2012. Welcome to explore Nova Scotia. [online] Available from: http://www.explorenovascotia.com/ [Accessed November 28 2012]. • Joggin’s fossil cliffs. 2012. Joggins Fossil Center. [online] Available from: http://jogginsfossilcliffs.net/centre/ [Accessed November 30 2012]. • Keenan‘s Blogiddy Blog. 2012. Fundy Geological Museum.[online] Available from: http://redleafz.blogspot.ca/2011/08/spicers-cove-cape-chignecto-nova-scotia.html [Accessed November 30 2012]. • Lethbridge Hurricanes. 2012. The official Home page. [online] Available from: http://www.lethbridgehurricanes.com/article/win-world-junior-hockey-tickets [Accessed November 29 2012]. • Nova Scotia Canada. 2012. Shubenacadie. [online] Available from: http://www.gov.ns.ca/nse/protectedareas/hr_shubenacadieCHRSstudy.asp [Accessed November 30 2012].

  14. REFERENCES (CONTD.) • Nova Scotia Museum. 2012. The Mi’kmaq. [online] Available from: http://museum.gov.ns.ca/arch/infos/mikmaq1.htm [Accessed November 30 2012]. • Pictou Lobster Carnival. 2012. Lobster Carnivals in Nova Scotia [online] Available from: http://pictoulobstercarnival.ca/[Accessed November 30 2012]. • Running on carbs. 2012. Cabot Trail [on line] Available from: http://celineparent.blogspot.ca/2012/05/cabot-trail-relay-race-part-two.html [Accessed November 30 2012]. • Sympatico. 2012.NOVA SCOTIA Flag. [on line] Available from: http://www3.sympatico.ca/goweezer/canada/flagNS.htm [Accessed November 30 2012]. • S-Trip. 2012. About Us. [online] Available from: http://www.s-trip.com/ [Accessed November 28 2012].

  15. REFERENCES (CONTD) • Tripadvisor. 2012. Chukka Canopy Zip Lining. [online] Available from: http://www.tripadvisor.ca/Attraction_Review-g147312-d1185943-Reviews-Chukka_Canopy_Zip_Line-Ocho_Rios_Saint_Ann_Parish_Jamaica.html [Accessed November 30 2012]. • Wines of Nova Scotia. 2012. Nova Scotia Fall Wine Festival. [online] Available from: http://www.winesofnovascotia.ca./[Accessed November 30 2012].

More Related