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Rhonda F Turner, PhD, BOCPO, CFom SEPTEMBER 2012

A specialty boutique Insurance Agency that focuses on insurance services for women and women-owned businesses. Currently seeking funding of $18,500. Rhonda F Turner, PhD, BOCPO, CFom SEPTEMBER 2012. Gulf Coast Insurance Services. The Pitch.

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Rhonda F Turner, PhD, BOCPO, CFom SEPTEMBER 2012

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  1. A specialty boutique Insurance Agency that focuses on insurance services for women and women-owned businesses. Currently seeking funding of $18,500 Rhonda F Turner, PhD, BOCPO, CFom SEPTEMBER 2012 Gulf Coast Insurance Services

  2. The Pitch Gulf Coast Insurance Services is a Boutique Insurance Agency that focuses on insurance services for women and women-owned businesses whose founder is a a three time national Women's Business Award winner and who has been listed in the Houston Business Journal for business success. Providing Bonds, Small Business specialty packages, business umbrella packages coupled to a unique niche market of post mastectomy DMEPOS boutiques Gulf Coast has signed two national contracts with medical associations to provide insurance to their membership which is ~ 95% women owned businesses. Utilizing women's business organizations such as Florida Women's Business Center & the Pensacola Women's Business Alliance to access potential customers, the GCISI Insurance Agency has a unique business paradigm and no current competition in the Florida panhandle. Management currently holds property & casualty licenses in Florida, Alabama, Mississippi & Texas and has 10+ years experience in local insurance & disaster mitigation. Ownership holds 20+ years experience in entrepreneurial development and mentoring of women-owned business.

  3. The Problem  Women are now outpacing men as entrepreneurs & wage earners The Hartford Financial Services Group's survey of 1,004 small business owners included 271 women and 733 men. More than 90 percent of the women entrepreneurs viewed their business as a success.  Women have special small business needs American Express Open recently published a State of Women-Owned Businesses Report, documenting important trends among women-owned businesses from 1997 to 2011. Women continue to launch companies at a rate exceeding the national average.  Women’s access to credit & finances remains gender restricted

  4. The Solution One on one personalized business insurance services that focus on only the insurance policies necessary for their business. Agents with a geographical reach and unique perspective of Gulf Coast businesses and women-owned business needs.

  5. Opportunity & Market • Market details • Size and growth rate for 3-5 years • Focus on your segment(s) of the target market • How much projected revenue will you earn in 3-5 years?

  6. Technology Technology is the KEY to Gulf Coast Insurance’s effective services. Gulf Coast Insurance Services are divided into two components, Local access combined with extensive information and a tailored website that provides quotes & services Nationally. In the field. Laptops / Tablets will coordinate policy quotes, paperwork, billing, claims and payment processes. Many small business owners have little time to shop for specialty insurance. Gulf Coast web portal will allow for researching, quoting and where possible binding at times convenient to our clients married to the ability to access Agents when necessary through virtual chat processes.

  7. Competitive Advantages The Gulf Coast Insurance Services is exclusive insurance agency for national organization of women owned medical services businesses. Nationally the Gulf Coast team has over 20+ years of understanding of DMEPOS medical practice business experience, a 8,000+ existing proven marketing and provider referral source list and a uniquely comprehensive knowledge of the regulatory issues facing post mastectomy. This competitive advantages is expected to last nationally 2+ years and locally 4+ years. As most local insurance agencies are independently owned small business unable to afford a significant level of online service or change in referral base.

  8. Competitive Landscape Current Pensacola [Panhandle] competitors • 98 brick and mortar catch all insurance agencies with 83% specializing in home & auto policies. • Currently NO insurance agency specializes in women owned businesses • Current Online competitors • Major online insurances is significant however again no specialty companies for women and their businesses.

  9. Go-to-Market Strategy • The Gulf Coast customer is a women who owns a business. • Recent legislative and regulatory changes require additional insurance and liability coverage by small business owners offering a perfect opportunity for the growth of a niche player. • One time, yearly payments range from $250-$7000 for Surety Bonds, $25-$100 per standard business & liability policy and $100-$5000 for worker’s compensation, specialty coverage and umbrella coverage. • Gulf Coast is unique in its service delivery method. Services will be direct market to existing referral sources, web commerce and social media marketing, online marketing to existing customer list.

  10. The Team Isabos Three Person Team • Licensed Property & Casualty Agent • Licensed Adjusters • Senior IT advisor Relevant accomplishments, degrees and awards • Seven years of field insurance and disaster mitigation: nine hurricanes in Gulf Coast region. • Have previously built and maintained an award winning businesses. • Names fastest growing woman-owned business three years, • Specialty award from the Women’s Business Index • Two time listee of the INC 500 / INC 5000 • Nationally recognized as Small Business & Insurance Legislative Expert • Author & Editor of 2 books on starting & running a small business Employees Projection • Compensation for 3 person team plus hire of 1 Office CSR and Sales Agent within 6 months

  11. Financial Roadmap • Revenues are from provision of insurance products. • Insurance is sold and renewed annually or when there is a change in a client’s assets, needs or location. • Gulf Coast revenue during the first 3 years will be earned from business policies and bonds. Estimates based on previous year’s sales and current legislative that requires small business insurance minimums. • Book of Business insurance sales are estimated at: • Year 1- $ 50,000 • Year 2- $ 105,00 • Year 3- $165,000 Profit is expected in Year 3 • Estimated expenses for key persons, inventory, technology asset management and advertising: • Year 1- $ 45,000 • Year 2- $ 95,00 • Year 3- $125,000 Profit is expected in Year 3 • Hiring is conservatively expected at 4-6 months & 1 year. • Second Round Funding will be necessary to expand & purchase permanent location in Florida, Alabama & Texas.

  12. Current Status Current milestones • Business plan complete • Incorporated as a Florida C corporation • Individual & Agency Licensing achieved: Florida, Mississippi, Texas & Alabama • Provider & Management Team has committed to the project  Basic Informative Website designed and launched  business cards created  Referral list has been finalized  Lined up key partners and business advisors Requested funds are considered First Round Funding. Current milestones have been achieved by personal investments from key personnel. Next Steps: • Expand social network • Expand website as interactive quoting portal • Purchase technology that allows for effective In Field Operations • Market to existing referral base • Formalize Referral source groups • Lease office meeting & shipping space

  13. Summary An independent Boutique Insurance Agency that specializes in insurance for women & women-owned businesses. Gulf Coast Insurance Services requires a total of $ 14,500 for: • online expansion • technology purchase: field laptop capable of infield recording, claims and policy updates. • specialty marketing to women and women owned businesses • move to a more accessible office space Please direct business or investment questions to: Rhonda F Turner | info@gcisi.com | www.gcisi.com | P: 800.528.0097 Please consider Investing at:

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