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Maximizing IDX Efficiency: Customized Data Feeds for Real Estate Professionals

Learn how to optimize your IDX with customized data feeds from your MLS vendor, making data extraction and management simple and efficient for real estate agents. Understand the right approach and costs involved in setting up IDX. Ensure confidentiality and usability by defining data fields and removing unnecessary information.

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Maximizing IDX Efficiency: Customized Data Feeds for Real Estate Professionals

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Presentation Transcript

  1. The Technology

  2. Is this you?

  3. Oprah • AHA!

  4. The Wrong Approach

  5. The Right Approach • Call Your MLS Vendor

  6. How Data CAN Move for IDX • Distributed Database • FTP Site • Everyone dials in to extract data • Customized data feeds, extracts, already has it

  7. Distributed Database • Take data from MLS • Put into your hard drive (off-line) • Have in laptop .. But .. • Allows you to move that data too …

  8. FTP (File Transfer Protocol) • MLS creates file • Places it on Internet • Dial-in and retrieve that file • Select from that file • Likely how do R.com now

  9. Everyone (plus third parties) dials in to get it • Dial into live MLS system • Do search • Retrieve/Use data

  10. MLS vendor related alternatives • Customized Data Feeds for IDX • MLS vendor extraction process • IDX could be already built-in

  11. The Cost – Ask Your Vendor • Could be included • Could be set-up fee • Could be MLS fee • Could be user fee

  12. Make it Usable • Members want to sell houses, land, buildings • How hard or easy will you make IDX?

  13. HAVE YOU defined CONFIDENTIAL data fields in your rules? • WHO removes them – the MLS or the webmaster To do: REMOVE Opt-Out Companies, Confidential Data Fields, Exclusions, Exclusive Agency …

  14. Are the Data Fields Labeled? • Raw data does not look like printed data • Have you detailed (“mapped”) your MLS data fields for webmasters?

  15. Have you given YOUR MLS Participants options? • Vendor contacts • Vendor Framing options • Assn/MLS IDX options – EASILY choose data fields, colors, displays

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