Maximizing IDX Efficiency: Customized Data Feeds for Real Estate Professionals
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Presentation Transcript
Oprah • AHA!
The Right Approach • Call Your MLS Vendor
How Data CAN Move for IDX • Distributed Database • FTP Site • Everyone dials in to extract data • Customized data feeds, extracts, already has it
Distributed Database • Take data from MLS • Put into your hard drive (off-line) • Have in laptop .. But .. • Allows you to move that data too …
FTP (File Transfer Protocol) • MLS creates file • Places it on Internet • Dial-in and retrieve that file • Select from that file • Likely how do R.com now
Everyone (plus third parties) dials in to get it • Dial into live MLS system • Do search • Retrieve/Use data
MLS vendor related alternatives • Customized Data Feeds for IDX • MLS vendor extraction process • IDX could be already built-in
The Cost – Ask Your Vendor • Could be included • Could be set-up fee • Could be MLS fee • Could be user fee
Make it Usable • Members want to sell houses, land, buildings • How hard or easy will you make IDX?
HAVE YOU defined CONFIDENTIAL data fields in your rules? • WHO removes them – the MLS or the webmaster To do: REMOVE Opt-Out Companies, Confidential Data Fields, Exclusions, Exclusive Agency …
Are the Data Fields Labeled? • Raw data does not look like printed data • Have you detailed (“mapped”) your MLS data fields for webmasters?
Have you given YOUR MLS Participants options? • Vendor contacts • Vendor Framing options • Assn/MLS IDX options – EASILY choose data fields, colors, displays