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Using Microsoft ASP.NET MVC to Easily Extend a Website into the Mobile Space. Jared Eischen John Stockton Ascentium. Emerging Mobile Usage. January 2009. 7.6 Billion. 1.9 Billion. February 2008. 540 million. February 2007. You’re Experts. What Mobile Internet?. Why Mobile?.
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Using Microsoft ASP.NET MVC to Easily Extend a Website into the Mobile Space Jared Eischen John Stockton Ascentium
Emerging MobileUsage January 2009 7.6 Billion 1.9 Billion February 2008 540 million February 2007
Your data When you want it
Your data Where you want it
Your data How you want it
YourTheirdata How youtheywant it
$1.7 Billion 3 months
Screen Resolution
Screen Resolution Orientation
Screen Resolution Orientation Interaction
Resources Memory
Resources Memory Bandwidth
Resources Memory Bandwidth Processor
demo Mobile websites
Model View Controller
Model View Controller
Why Views
Views display data
Views provide input mechanisms
Multiple Devices Views
/cooking/recipes /{controller}/{action}
Real world situations What’s current?
Real world situations Integrate your mobile strategy
Where do you start?
Don’t forget!
Best Practices Click streams Light navigation NO popups Short-hand URLs
Best Practices – Simple 10 link maximum* Vertical design No forms
Best Practices – Advanced Opt-out Light forms Customized Experience
What works?
Targeting devices
Targeting future devices
default: break;
Remember the UX
Detecting devices
demo Device detection Determining the device