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OPERATIONS STRATEGY at TATA MOTOS

OPERATIONS STRATEGY at TATA MOTOS. The Two Main Businesses of TATA Motors. CVBU - Commercial Vehicle Business Unit LCVs : TATA 407,608,709,Pick-Up Truck TATAMOBILE 206,SUMO, SIERRA,ESTATE. PCBU – Passenger Car Business Unit Indica,Indigo,Safari. TATA Motors Operations Strategies.

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OPERATIONS STRATEGY at TATA MOTOS

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  1. OPERATIONS STRATEGY at TATA MOTOS

  2. The Two Main Businesses of TATA Motors • CVBU- Commercial Vehicle Business Unit • LCVs: TATA 407,608,709,Pick-Up Truck TATAMOBILE 206,SUMO, SIERRA,ESTATE. • PCBU – Passenger Car Business Unit • Indica,Indigo,Safari

  3. TATA Motors Operations Strategies • 1. Develop STRONG In – House Design, Engineering and Manufacturing Capabilities. • 2. Set up Subsidiaries in Areas that supplement the Core businesses of Manufacturing – LCVs and Passenger Cars. • 3. Set up a STRONG R & D Centre – ERC • 4. Vendor Management • 5. JIT • 6. SCM • 7. Zero –based Costing • 8. Quality Management

  4. TATA Motors Operations Strategies ….contd. • TATA Motors performed a large part of Manufacturing In –House. The Company installed Facilities to manufacture Engines,Gearboxes,Transmission Mechanisms, Body Parts,Castings,Forgings,Important Components,Sub-Assemblies,and its own Machine Tools, Dies and Fixtures.

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