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Best Way to Use Facebook to Land a Job

It isn't just the volume of users that makes Facebook an attractive source of hiring and research – it's also the fact that 70 percent of Facebook users engage daily, versus only 13 percent of LinkedIn users, according to a 2015 Pew Research study. While many job seekers consider LinkedIn to be the professional network and place to be, it isn't the only social network recruiters will look at.

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Best Way to Use Facebook to Land a Job

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  1. Best Way to Use Facebook to Land a Job

  2. Conduct an audit • Head over to Google or your favorite search engine and search for your name.  • Take note of what appears on the first page of search results. • Next, look at your status updates. •  If you do not want certain status updates to be public, you can change your settings by clicking on the inverted triangle and changing the post to "Friends."

  3. Know your privacy settings • Facebook has a reputation for changing privacy setting criteria. • You can change privacy settings for "Who can see my stuff," "Who can contact me" and "Who can look me up.“ • You can also prevent your profile from showing up in search engine results by removing that criteria. • "Job seekers think that their profiles on platforms like Facebook are private and that hiring managers can't find them. 

  4. Stay professional • "Oversharing and acting unprofessional is also a common mistake many job seekers make," Morton says. •  "As a rule of thumb, if you wouldn’t show it [to] your grandmother or put it on your résumé, you shouldn’t put it on social media.“ • Avoid using profanity, sharing provocative or inappropriate photos or speaking negatively about your current or past employer.

  5. Find job leads • Facebook isn't a job board, but you can use its Groups feature to find people posting jobs in your field and geographic area. • Chris Russell, recruiter and founder of CareerCloud, recommends searching Facebook by using your city and the word "jobs" to find groups that share job leads.

  6. Fill out your profile • If you are going to become more active on Facebook for your job search, one way to enhance your profile is to add past work history and professionals skills to the "About" sections of your profile.

  7. Network • Have you stayed connected with your college classmates? What about other alumni? Be sure you've added your college and even high school information if you want others to know what schools you attended. • Consider joining Facebook groups for alumni as well. • Participate in discussions in groups or communities by your occupation, and "like" a company's page or join its career group to interact with employees managing those accounts.

  8. Leverage social media • "By failing to have an active digital presence, job seekers miss opportunities to build up their professional profiles and find job opportunities their competition is likely taking advantage of," Morton says. • Socially savvy job seekers will have an advantage over those who are not active. • Your connections with people on these networks could potentially turn into a new job if you use them appropriately.

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