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Mastering Early Vote and Door-to-Door Events: A Guide with Alex Lofton

Join expert trainer Alex Lofton as he guides you through the essential steps for organizing effective Early Vote and Door-to-Door events. Learn the importance of these events, the planning process, and techniques to motivate your community. This session will cover actionable strategies, sample agendas, and best practices for engaging voters through rallies, canvasses, and creative events like BBQs and concerts. Equip yourself and your team with the tools needed to ensure a successful voting experience.

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Mastering Early Vote and Door-to-Door Events: A Guide with Alex Lofton

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Presentation Transcript

  1. noi12.co/OnyC98

  2. Early Vote & Door-to-Door events Guest Trainer: Alex Lofton, Organizer.com Facilitated By: Hope Wood, NOI

  3. Introductions NOI On Demand Me & You Norms

  4. FOLLOWING THE LAW Elections.neworganizing.com

  5. FOLLOWING THE LAW www.afj.org

  6. Alex Lofton Former Southern Regional Director @ Organizing for America Business Development @ Organizer.com

  7. What is an early vote event & why does it matter? • 6 Steps to Leading a Motivational Action • How to Organize Different Kinds of Early Vote & Door-to-Door Events • Scheduling & Planning Early Vote Events • Q & A

  8. Early VOTE EVENTS: what and why?

  9. WHAT ARE EARLY VOTE EVENTS?

  10. WHAT ARE EARLY VOTE EVENTS? A rally where people march to the polls

  11. WHAT ARE EARLY VOTE EVENTS? A canvass- getting Early Vote (EV) & VBM (Vote By Mail) commits as a part of the script

  12. WHAT ARE EARLY VOTE EVENTS? Piggy-backing on an existing event (concert, busses from Sunday church services, school event, etc)

  13. WHAT ARE EARLY VOTE EVENTS? An early vote bar-b-q and picnic

  14. WHAT ARE EARLY VOTE EVENTS? An original concert or fair in targeted neighborhood

  15. Why EARLY VOTE EVENTS MATTER?

  16. Why EARLY VOTE EVENTS MATTER? • Urgency • Convenience • Fun • Clean lists

  17. leading a motivational action

  18. 6 Steps to leading the action Step 1: Build community Step 2: Share goals Step 3: Training Step 4: ACTION Step 5: Evaluate & Celebrate Step 6: Confirm for next action

  19. SAMPLE AGENDA • Welcome & Build community • Share campaign strategy and goals • Hot News, Hot Nights • Train for Action • Role-Play! • Take ACTION (hit the streets, rally the community, etc) • Tally up • Debrief & Celebrate • What worked tonight? What didn’t? • Recruit to next action • Enter Data

  20. EARLY VOTE EVENT EXAMPLES

  21. A MARCH TO THE POLLS - AGENDA An Example

  22. A MARCH TO THE POLLS – THE RESULT!

  23. EV & VBM in your scripts An Example

  24. EV FLYER An Example

  25. EV COMMIT CARD 1 An Example

  26. EV COMMIT CARD 2 An Example

  27. SCHEDULING AND Planning EARLY VOTE EVENTS

  28. What type of event? When should it happen?

  29. Sample voter contact schedule

  30. preparing for the action • Set a strategy • Recruit a team & agree on roles • Recruit attendees • Confirm, confirm, confirm. • Prepare the space.

  31. TEAMWORK MAKES THE DREAM WORK Team Coordinator Phone Bank Coordinator Canvass Coordinator Data Coordinator Volunteer Coordinator Wed, Oct 3rd, setting up and supporting volunteer teams – sign up at neworganizing.com

  32. POST YOUR EVENT Day Time Address What to bring

  33. RECRUIT VOLUNTEERS

  34. SIGN IN VOLUNTEERS

  35. SAMPLE AGENDA FOR RECRUITMENT EVENT Look familiar? • Welcome & Build community • Share campaign strategy and goals • Hot News, Hot Nights • Train for Action • Role-Play! • Take ACTION (get on phones or hit the streets!) • Tally up, Debrief & Celebrate • What worked tonight? What didn’t? • Recruit to next action ***Don’t forget to enter DATA!!

  36. Questions?

  37. Evaluation

  38. What’s next: This WEEK Early Vote & Vote-by-Mail Week – September 24 – 28 Early Vote & Vote By Mail Strategy – Monday Early Vote & Vote By Mail Data – Tuesday Leading Great Early Vote and Door to Door Events – Wednesday Early Vote Online Tools – Thursday - We'll discuss ways to use New Media to drive your early vote program, and preview some tools you can use to boost your program this fall. Online Fundraising – Friday - This session covers best practices in raising money online for campaigns and non-profits.  .

  39. Interdependent Leadership (aka the Snowflake Model) How can I support NOI On Demand? https://act.neworganizing.com/donate/NOD_Donate_08-2012/ Interdependent Leadership

  40. www.neworganizing.com/toolbox

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