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Backing into a pure play beta: Studio Entertainment. D/E = 35.02/64.98 = 53.89%. 1. Start with the regression beta (equity beta) of 1.57 2. Unlever the beta to get the beta for the movie company Unlevered beta = 1.57/ (1+ (1-.4) (.5389)) = 1.1864 3. Get the beta for the movie business
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Backing into a pure play beta: Studio Entertainment D/E = 35.02/64.98 = 53.89% 1. Start with the regression beta (equity beta) of 1.57 2. Unlever the beta to get the beta for the movie company Unlevered beta = 1.57/ (1+ (1-.4) (.5389)) = 1.1864 3. Get the beta for the movie business 0.9107 (Beta of movie business) + 0.0893 (0) = 1.1864 Beta of movie business = 1.1864/(1-.0893) = 1.3027 Aswath Damodaran