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Pichanga

Pichanga.com. AUXO: Astrid Goussé Javier Contreras Matías Iordache William Phillips Isabel Soza. What is ?. Sport sharing platform You can organize football matches near your home You can spend more time playing than organizing. History. The concept was born in Milan, Italy in 2009

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Pichanga

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  1. Pichanga.com AUXO: Astrid Goussé Javier Contreras Matías Iordache William Phillips Isabel Soza

  2. Whatis? • Sport sharing platform • You can organize football matches near your home • You can spend more time playing than organizing.

  3. History • The concept was born in Milan, Italy in 2009 • According to FIFA the highest percentage of people practicing this sport is CONCACAF • This is why it’s a good idea to implement it in Chile.

  4. Benefits of using Pichanga • You don’t need to contact each player. • You can play where you want. • It provides you more time flexibility. • It’ allows you to meetnew people.

  5. Financing • Advertising focused on our target costumers. • Target: sportive men and women between 18 and 35 years. • Huge range of brands for this segment. • Virtual currency. • Gained through actions that promote the proper behavior. • Allows members to access to products in the site.

  6. Market • Existing market • We should provide a better and faster solution

  7. Competitors FOOTBALL LEAGUES • Good: • Certainty (fix time and date). • Competitive environment. • Bad: • Long term commitment. • To rigid.

  8. Competitors MEDIA COMUNICATION AND SOCIAL NETWORK • Good: • Just beetwen people you know. • Bad: • Less efficient • Less direct way to find players and field.

  9. Beginnings • We won’t have people trust. • Assure full quality. • Full match attendance. • Through the word of mouth the service will be known.

  10. Conclusion • Pichanga.com will start at Santiago de Chile in its early years, but intends to become the largest football community of the world, beginning its expansion in major cities of South America.

  11. Pichanga.com Weorganize. You Play

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