Should You Business Be on Instagram

1. Should You Business Be on Instagram? Many business owners don't see the need for social media marketing, especially when your business is doing fine without it. But social networks give you exposure to billions of global users, helping to improve brand visibility and drive quality traffic to your website. Instagram has more than one billion users and with the right strategy, you can increase your visibility on this image and video sharing platform, helping to boost your visibility with a larger audience around the world. Through effective Instagram marketing, you can identify with what makes your clients tick, what they like, which is very practical for any business owner. Instagram users are constantly publishing content, which you can use to help you identify their presences and what they like. This helps you identify with their location, personal beliefs, lifestyle and more. This information helps you create a profile of a typical customer, helping you improve your marketing strategy to increase lead generation. Instagram is the largest video sharing and image network, making it the perfect choice for businesses of all sizes. You can present your products and services to a global audience. Sixty percent of users will look for and find out about new products using the Instagram platform. From service reviews to video tutorials, you can post it all. Your focus should be on sales, so ensure you don't publish too many sales orientated videos and images. This type of marketing is useful in building customer relationships. Modern customers will use the internet to find products and services, making use of social media networks. Social media helps your brand communicate quickly, engaging with your audience and helping answer questions and provide answers to comments, acknowledging your audience. This helps to build long term relationships with fans, turning them into loyal customers for the future.

2. Every business wants to see an increase in their website traffic. Instagram has the ability to help you communicate your website and brand, helping to drive quality traffic to your site. Use the platform to promote your brand and direct followers to your pages. Add your website link to the BIO section, as this is the only link Instagram allows. Reach a wider audience with your Instagram marketing efforts. Make use of hash tags to target your audience. Hash tags can be gold on this platform, helping you reach a particular audience with ease and confidence. Ninety percent of people trust an online review which has been written by a consumer. This is why you need to always put your best foot forward, reply promptly to your customers questions and use your customers as brand ambassadors, as they review, comment and share your posts. Instagram does offer the opportunity to target audiences through advertising. You can reach your core audience by using display ads, which you can direct based on age, gender, location and other features. Custom audiences can be targeted when you already have connection with them via their website. Then there is the opportunity to reach an audience, which are people who follow your existing customers. Instagram can be a welcome sales booster, it is an opportunity to boost brand awareness, generate leads, increase customer loyalty and improve conversion rates. Social media marketing is a must for businesses of all sizes, helping to increase your brand visibility and drive quality traffic to your website. Generating fresh leads and increasing brand awareness is just two of the ways that Instagram marketing can benefit your business moving forward. About Us: Genie Crawl is a leading digital marketing agency that is results driven and passionate in providing clients with the best results and first class services. This established boutique agency is backed by more than five years of industry knowledge and experience with a small and dedicated team who provide digital craftsmanship and a no contract service. Genie Crawl offers an extensive range of quality services from the United Kingdom base with more than five hundred completed projects, 96% customer satisfaction and a free site analysis. To find out more, visit https://www.geniecrawl.com/