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BASICS OF BRIEFING

BASICS OF BRIEFING. OVERVIEW. Keys to a successful briefing Planning Organizing Implementing. PLANNING - Characteristics. ABCs Accuracy Brevity Clarity. “A man’s judgment is no better than his information.”. PLANNING - Purpose. Why are you briefing ? Inform Advocate.

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BASICS OF BRIEFING

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  1. BASICS OF BRIEFING

  2. OVERVIEW • Keys to a successful briefing • Planning • Organizing • Implementing

  3. PLANNING - Characteristics • ABCs • Accuracy • Brevity • Clarity “A man’s judgment is no better than his information.”

  4. PLANNING - Purpose Why are you briefing? Inform Advocate

  5. PLANNING - Methods • Memorized • Manuscript • Impromptu • Extemporaneous

  6. PLANNING - Who • Analyze your audience • Background • Attitude • Needs

  7. PLANNING - Research • Answer potential questions • Get the facts • Use your experience • Interview experts • Printed materials

  8. ORGANIZATION • Informational Patterns • Topical • Chronological • Spatial

  9. ORGANIZATION - Format • Introduction Greeting, Intro self/subj, Overview • Body Main Points • Conclusion Summary, Closure

  10. ORGANIZATION - Intro • Greeting • Good morning/afternoon Ma’am/Sir • Intro self/subject • I’m…and I’m going to brief you on • Overview • State main points; preview what’s to come

  11. ORGANIZATION - Body • Main points • Present support material • Give facts • Incorporate sources • Balance between main points

  12. ORGANIZATION • Transitions • Help flow from one idea to next • Signal audience • Effective transitions

  13. ORGANIZATION-Conclusion • Summary • State topic and main points • Do not rebrief or add new information!!! • Closure • End by stating: “This concludes my briefing. Are there any questions?”

  14. ORGANIZATION - Recap • Introduction TELL ‘EM what you’re going to tell them • Body TELL ‘EM • Conclusion TELL ‘EM what you told them

  15. INTERIM SUMMARY • Planning the briefing • Organizing the briefing

  16. IMPLEMENTATION • Visual aids • Delivery • Practice

  17. VISUAL AIDS - Purpose • Serve as notes • Clarify meaning • Enhance retention • Keep audience focused • Provide direction

  18. VISUAL AIDS - Types • Viewgraphs • Turn charts • Posters • Objects • Pictures • PowerPoint

  19. VISUAL AIDS - Tips • Relevance – do the pictures support your topic? • Simple and clear – outline topic • Unobstructed – objects/pictures • Large enough to be seen (PowerPoint no less than 24 pitch)

  20. VISUAL AIDS - Hints • Know standard for command/ organization • Maintain eye contact • Don’t talk to the visual aid or read it • Know the equipment

  21. DELIVERY TECHNIQUES • Appearance • Voice • Eye contact • Movement • Gestures • Military bearing • Notes

  22. APPEARANCE • Sets tone for briefing • Completely under your control

  23. VOICE • Three Cs • Clearly • Correctly • Conversationally • Variety (rate, pitch, volume) creates interest, motivates

  24. EYE CONTACT • Credibility • Shows interest • Receive non-verbal feedback • Enhances delivery

  25. MOVEMENT • Military briefings are usually given from behind the lectern • Limited movement • Reasonable and purposeful • Make a point • Add emphasis • Conclude

  26. GESTURES • Purposeful • Natural • Beware of poor timing • “Dead pan” facial expression

  27. MILITARY BEARING • Never lose it • Don’t apologize • Keep going

  28. NOTES • Number your cards • Keep information brief • Timing cues • Watch gestures with cards...

  29. PRACTICE Stage Fright • Be Prepared • Be Enthusiastic

  30. PRACTICE - Strategies • Where you will brief • With an audience • Don’t rush the beginning • Know the intro “cold” • Ask for feedback • Eliminate verbal pauses

  31. SUMMARY • Planning • Organization • Implementation

  32. Your enthusiasm will be infectious, stimulating and attractive to others. They will love you for it. They will go for you and with you.   - Norman Vincent Peale

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