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This report analyzes LMFM's radio listening trends and audience share for the period of January to December 2013. It provides insights into demographic reach, listener engagement levels, and market performance relative to competitors in the pop genre. The data presented highlights key growth areas and identifies potential strategies for improving audience penetration. The analysis aims to support LMFM in enhancing its programming and marketing efforts to attract a broader listener base effectively.
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Topline Report – LMFM 232 (000) Pop. 15+ 232,000 Share 7-7 15.2 (000) 9 51 (000) 79 (000) JNLR Jan-Dec ‘13